NEW YORK ( TheStreet) -- It seems that the West Coast has been a terrific market for launching real estate investment trusts, especially several San Diego-based shopping center REITs. Last week I wrote about Retail Opportunity Investment Corporation (ROIC), a "sharp shooting" value add REIT that has been making waves. As I explained in an article on The Street:
"ROIC's differentiated model focuses on acquiring properties from distressed or under-capitalized shopping center owners."
Just a few miles away from ROIC's corporate office in San Diego is Excel Trust (EXL) another uniquely positioned shopping center REIT. Organized on Dec. 15, 2009, Excel went public on April 28, 2010 (almost three years ago) and since that time the strategically-focused retail REIT acquired 32 properties focused on necessity-brand tenants with a value oriented sales model. Excel's tenant roster consists of many leading "best in class" retailers including Publix Super Markets, Lowe's Companies (LOW), Bed Bath & Beyond (BBBY), Kohl's (KSS), Ross Stores (ROST), and TJX Companies (TJX) TJX Companies (TJX) .
Excel's investment platform is to locate in hubs that form a lower circle around the U.S. By connecting dots in San Diego, San Francisco Bay, Phoenix, Dallas, Atlanta, and Washington, DC, the "smile states" model forms a demographic footprint representing a broad base of retail tenants with above average sales per square foot.
Differentiated by ExperienceAlthough Excel is a fairly new REIT, the company has considerable experience and a proven track record. Many of the senior associates were assembled during the time in which Chairman Gary Sabin launched Excel Realty Trust (not to be confused with the original Excel Trust, Excel Realty Trust was Sabin's initial vehicle when he started his career in 1978). Sabin's former company, Excel Realty Trust went public in 1993 and had several exceptional years where his company was a top REIT performer (1995 and 1997). After a series of mergers, most of the assets at Excel Realty Trust were rolled into Kimco Realty (KIM) in 2004.
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