Digital River, Inc. (NASDAQ:
), the revenue growth expert in global cloud commerce, announced it has expanded its online payments portfolio with paysafecard, a solution of paysafecard.com Wertkarten AG. Online merchants using Digital River’s enterprise commerce platform will be able to accept the prepaid electronic payment method at checkout. Through its global e-commerce solutions, Digital River offers online merchants more than 40 international and local payment options, and over 170 transaction and display currencies. In addition, the company expects to handle more than $20 billion in online transactions in 2013.
paysafecard enables consumers to make secure online purchases without requiring access to a credit card or bank account and can be purchased with cash or credit at one of 450,000 brick-and-mortar retail outlets. A leader in Europe, paysafecard is gaining popularity in the gaming, social media and online communities, and music, film and entertainment industries. It is used in 33 countries across Europe, North America and South America.
“Digital River is committed to continuing to expand our e-payments portfolio with solutions that are global and secure, and that help our customers expand their addressable markets and increase conversions,” said Souheil Badran, senior vice president and general manager for Digital River World Payments. “paysafecard makes online purchasing possible for consumers who either don’t have bank accounts or credit cards or are reluctant to use credit cards online.”
“By adding paysafecard to Digital River’s e-payments portfolio, we can help them service an untapped demographic of consumers while increasing our exposure among games and software companies – core verticals where Digital River has established market leadership,” said Michael Mueller, CEO, paysafecard. “In 2012, paysafecard processed more than 55 million transactions. In 2013, one of our key goals is to increase that number by strengthening our footprint in the U.S., deepening our coverage in industries where we already have a presence, and expanding into new markets.”