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2nd Annual Concrete Hero Urban Obstacle Challenge Launches With A New Venue, More Obstacles And A Longer Route Through Downtown Los Angeles

"In 2002, my long-time, best friend Kevin told me in confidence that he had AIDS," said Fred Arens, a two-time participant and co-captain of "Kick A$$," a team of participants which raised over $49,000 for the 2012 event.

"Kevin called me from his bedside during his final hours as he died of pneumonia; it's a day and a conversation I will never forget.  Today, my partner Jason and I are passionate about raising money for AIDS-related initiatives because for us, it's personal.  We've completed various walks, dances, rides, and marathons over the years in support of APLA but never anything like this.  Concrete Hero has mass appeal and is unlike anything that exists in fundraising.  We're determined to recruit more people and raise more money than we did last year, so APLA can then help improve more lives of those living right here in LA with HIV/AIDS," Arens added.

"I want to personally invite everyone to join us for our second annual Concrete Hero!  Talk with your friends, family, neighbors, and colleagues, and encourage each to register today!  Visit or call 323-462-HERO (4376)," said Thompson.

To register, donate or receive more information on Concrete Hero, visit or call 323-462-HERO (4376).


AIDS Project Los Angeles (APLA), one of the largest non-profit AIDS service organizations in the United States, provides bilingual direct services, prevention education and leadership on HIV/AIDS-related policy and legislation. With 30 years of service, APLA is a community-based, volunteer-supported organization with local, national, and global reach. For more information, visit .


MEDIA CONTACT: Borjana SlipicevicConcrete Hero Communications ManagerP: (855) 500-7778E:

SOURCE APLA Concrete Hero

Copyright 2011 PR Newswire. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.
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