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Sigma-Tau Pharmaceuticals Swiss Affiliate Switches To Cloud-based Veeva CRM And IRep To Support Customer-Centric Business Approach

"With iRep, we can close the loop in marketing to ensure content is compelling and relevant, and also react quickly to messages that are not working well," Brun said. "We will have a better sense of what our customers need, which will help grow our business relationships…and our business."

About Veeva Systems

Veeva Systems is a leader in cloud-based software for the global life sciences industry. Committed to innovation, product excellence and customer success, Veeva has over 150 customers, ranging from the world's largest pharmaceutical companies to emerging biotechs. Founded in 2007, Veeva is a privately held company headquartered in the San Francisco Bay Area, with offices in Philadelphia, Barcelona, Budapest, London, Paris, Beijing, Shanghai and Tokyo. For more information, visit http://www.veevasystems.com.

Copyright (c) 2013 Veeva Systems. All rights reserved. Veeva and the Veeva logo are registered trademarks of Veeva Systems. Veeva Systems owns other registered and unregistered trademarks. Other names used herein may be trademarks of their respective owners.

Media Contact Selma Nawaz                                             Marketing Director, Europe             Veeva Systems                selma.nawaz@veevasystems.com

SOURCE Veeva Systems

Copyright 2011 PR Newswire. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.
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