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March 26, 2013 /PRNewswire/ -- Zillow, Inc. (NASDAQ:Z), the leading real estate and home-related information marketplace, today introduced Spanish-language support for the Zillow® Rentals Android™ App. Zillow is the first major online real estate company to optimize its rental app to better serve the rapidly growing Spanish-speaking community in
the United States.
Growing at four times the pace of the national population[i], and actively adopting smartphones more rapidly than other segments of the population[ii], the Hispanic and Latino population is a key demographic participating in today's U.S. real estate market. With the addition of a Spanish-language option, Zillow Rentals will be able to help native Spanish speakers quickly and easily find their next rental home.
"With this launch, Zillow is broadening its reach to become the trusted real estate resource for the ever-growing Spanish-speaking community in the U.S. With rental markets becoming increasingly competitive, it's particularly important for all renters to have instant access to tools that can help them track the newest listings and contact landlords anytime, anywhere," said
David Vivero, vice president of rentals at Zillow. "The Zillow Rentals App is the only dedicated rentals app that enables Spanish speakers to have easy, on-the-go access to important tools and information in their native language when they're making important real estate decisions."
The Zillow Rentals App is designed specifically to address renters' needs. Shoppers can quickly begin their search with Android's voice search capabilities, by using GPS, by typing a specific location or by drawing one or more search boundaries on the map. Renters can further narrow their search by pet policy and, new with this release, laundry and parking preferences.
Additional renter-friendly features include search results organized by time on market and whether the home has been viewed, the ability to compare and contrast favorite homes on a side-by-side list, and access to Zillow's database of more than 600,000 rental listings and unique content such as Rent Zestimates® -- Zillow's estimated rent prices on more than 100 million U.S. homes and apartments.