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March 26, 2013 /PRNewswire/ -- One of America's top military commanders, Marine General
John Allen, will deliver the opening keynote at the
4th National Summit on Strategic Communications on
April 22-23 in
Washington DC when leaders and CEOs from corporate, military and government communications, public relations and public affairs assemble to share best practices and identify and discuss strategies which enhance engagement.
General Allen will speak about the fundamental values and enabling strategies that best equip leaders and organizations to compete successfully in today's complicated world – communicating across geographies and cultures in an often contentious environment crowded with new media.
A complete agenda, faculty and registration information is available at
www.strategicsummit.com. The conference venue is the Washington Plaza Hotel in
General Allen led forces in
Afghanistan for 19 months, from mid-2011 through
February 2013. Prior to that, General Allen was deputy commander of the U.S. Central Command. He is retiring after a distinguished career in the U.S. Marines.
"Research among CEOs suggests that military training offers an early opportunity for professionals to acquire hands-on leadership experience that cannot be found in the corporate world," said
Robert Grupp, Summit Director and chair of the non-profit Strategic Communications Leadership Initiative. "We are delighted to have this four-star general join faculty at our fourth Strategic Summit to provide insights that explain why skills learned in military enhance success in corporate life."
The unique annual Strategic Summit aims its program at the intersection of corporate communications, military public affairs and government relations. The event typically draws 100 senior professionals who work in one of these sectors and in non-governmental organizations and academics.