This Day On The Street
Continue to site
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here

There's No "Sub"stitute ... For Wendy's® New Flatbread Grilled Chicken Sandwiches

DUBLIN, Ohio, March 26, 2013 /PRNewswire/ -- Wendy's is – once again – shaking things up in the quick service restaurant (QSR) industry with another bold innovation, pairing grilled chicken with the bread it deserves – multi-grain flatbread  -- with the launch of Wendy's Flatbread Grilled Chicken sandwiches.

(Logo: )

"We're redefining the way consumers eat grilled chicken -- with a multi-grain artisan flatbread that has superior quality and taste," said Craig Bahner, Wendy's chief marketing officer.  "We believe our flatbread is significantly better than any competitor, and comparable in quality to sit down restaurants.  The flatbread adds flavor, texture and excitement to grilled chicken, creating a bold, distinctive taste you can't find anywhere else."

The new flatbread sandwiches – in North American restaurants from March 26 to late May – are offered in two varieties, Asiago Ranch and Smoky Honey Mustard.

Wendy's worked with culinary experts to create the perfect five grain flatbread, carefully crafted by artisan bakers, including flax seeds, cracked wheat, rolled oats, millet and sesame seeds.  The flatbread is warm and toasted on the outside, soft and chewy on the inside.  And, like all Wendy's sandwiches, the new Flatbread Grilled Chicken is made to order -- customers can customize their flatbread sandwich to suit their taste and dietary needs.

"Consumers want new innovative products and Wendy's is delivering by redefining the idea of baked breads in chicken sandwiches," Bahner said.  "We're offering consumers higher quality and taste at a traditional QSR price."

Both the Asiago Ranch and Smoky Honey Mustard varieties include a chicken breast with all-white meat grilled in Wendy's kitchens, topped with a spring mix featuring nine different types of fresh greens, and hand-sliced tomatoes that are juicy and full of flavor. The Asiago Ranch also includes Applewood smoked bacon, natural Asiago cheese, and a dollop of creamy Asiago ranch sauce. The Smoky Honey Mustard sandwich has a sweet and savory flavor and is only 370 calories.  Both varieties are packed with nutrients like protein, fiber, potassium, iron, Vitamins A and C (see Fact Sheet for nutrition highlights).

1 of 2

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Only $9.95
14-Days Free
Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Real Money

More than 30 investing pros with skin in the game give you actionable insight and investment ideas.

Product Features:
  • Access to Jim Cramer's daily blog
  • Intraday commentary and news
  • Real-time trading forums
Only $49.95
14-Days Free
14-Days Free
AAPL $93.74 0.00%
FB $117.58 0.00%
GOOG $693.01 0.00%
TSLA $240.76 0.00%
YHOO $36.60 0.00%


Chart of I:DJI
DOW 17,773.64 -57.12 -0.32%
S&P 500 2,065.30 -10.51 -0.51%
NASDAQ 4,775.3580 -29.9330 -0.62%

Free Reports

Top Rated Stocks Top Rated Funds Top Rated ETFs