(*1) SP/PC value (unit: %) = smartphone (SP) bidding price/PC bidding price - 100%Overview of Smartphone Bidding Optimization Support Tool Service:- Service: Enhanced Campaign migration support service using "Smartphone Bidding Optimization Support Tool"- Commencing: In April, 2013- Targets: All Google AdWords accounts managed by IREP- Price: FreeProcessing flow:1. Eliminate keywords that have fewer click counts based on our unique logic2. Calculate SP/PC values of all remaining keywords3. Cluster each keyword in the campaign based on SP/PC values4. Calculate the cost of each cluster in each campaign5. Judge which keyword cluser is split into new campaigns, based on the result of "4" and the allowed upper limit of campaign incrementation6. Next, calculate recommended SP/PC values for every campaign7. Create an analysis report8. Consult to set bidding price for Enhanced Campaign*1-7 will be processed automatically by a tool.
IREP Achieves Industry's Fastest Processing (Based On IREP Research): "Smartphone Bidding Optimization Support Tool" Developed By IREP
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