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March 25, 2013 /PRNewswire/ -- Art Van Furniture is proud to announce that the company has been named the exclusive
Michigan home for the eagerly anticipated and smartly styled HGTV HOME™ Furniture Collection. The collaboration between America's largest independent furniture retailer and America's foremost home and lifestyle brand debuts with the launch of two classic lines from the HGTV HOME Furniture Collection, Woodlands and Modern Heritage.
"HGTV is the world's most trusted home and lifestyle network and its viewers are passionate about style and design," said
Art Van Elslander, founder and chairman of Art Van Furniture. "The HGTV HOME Furniture Collection, created by an award-winning design team that includes some of the furniture industry's top talents, is fresh, sophisticated and expertly-crafted. I am thrilled that our Art Van Furniture guests will have the opportunity to experience the smartly styled and timeless designs found in these signature collections and to enjoy them in their own homes."
"Art Van Furniture's reputation as a leader and innovator in the furniture industry is well-known," said
Ron Feinbaum, general manager consumer products, HGTV. "The company's foundation is built on its commitment to consumer loyalty and its unyielding pursuit of quality, creativity and design. We are absolutely delighted to have Art Van Furniture become the official home of HGTV HOME Furniture Collection in the state."
The new HGTV HOME™ Modern Heritage furniture line offers a fresh take on two timeless styles, Modern and Classic, for individuals who appreciate traditional grace combined with contemporary touches. The Fresh Modern furniture in this collection blends refined forms and neutral colors with the vibrant energy of sophisticated palettes and geometric shapes. The pieces are sophisticated yet practical for everyday living. The Fresh Classic furniture is an evolution of time-tested style that incorporates elegant and sophisticated, as well as subtle and understated, design. The versatile classic line incorporates modern touches, such as wingback chairs in bold, modern patterns.