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10 Key Trends In Food, Nutrition & Health 2013

DUBLIN, Ireland, March 22, 2013 /PRNewswire/ --

Research and Markets has announced the addition of the " 10 Key Trends in Food, Nutrition & Health 2013" report to their offering.

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How do you tell the difference between a trend and a fad? Where is the best place to put your money - and why? Published every year since 1996, our 10 Key Trends is the only trends analysis that enables you to answer these questions with confidence. That's because our methodology, shown in the report in our unique Trend Diamond, ensures that all the angles of a trend are weighed up - from science through to consumer needs. All year long we monitor a mass of data from developments in science through to consumer research and supermarket sales figures. We analyse this to work out what's truly important, and what's not. That's why companies around the world use 10 Key Trends to formulate their strategy and innovation plans. This year, for the first time, we show the Trend Diamond that we use to analyse the strengths and weaknesses of each trend. And in addition, we plot the product lifecycle for each trend. These tools are powerful infographics that enable you and your colleagues to clearly see what's happening with each trend and what direction it's going in. Key Topics Covered:

Key Trends Key Trend 1: Naturality - the direction people want to go in Key Trend 2: Energy - a new golden era? Key Trend 3: Fruits & vegetables Key Trend 4: Dairy Key Trend 5: Seniors Key Trend 6: Healthy snacking Key Trend 7: Packaging and premiumisation Key Trend 8: Digestive health Key Trend 9: Weight management Key Trend 10: Immunity Micro Trends Micro Trend 1: Free-from, the consumer-led trend Micro Trend 2: Our best ideas are often Asian ones Micro Trend 3: Good grains Micro Trend 4: Diabetes Micro Trend 5: Movement Micro Trend 6: Sports nutrition Micro Trend 7: Kids Micro Trend 8: New channels to the consumer CHARTS Chart 1: The Trend Diamond - what does it mean? Chart 2: New Nutrition Business Key Trends & Micro Trends 2013 Chart 3: The nutritional product life cycle - where the trends sit Chart 4: The Naturality Trend Diamond Chart 5: Presumed benefits of naturalness Chart 6: The Naturality nutritional product life cycle - where the trends sit Chart 7: The Energy Trend Diamond Chart 8: The Energy nutritional product life cycle - where the trends sit Chart 9: Energy drinks are premium-priced but daily dose energy shots are super-premium Chart 10: The Fruit & Vegetable Trend Diamond Chart 11: The Fruit & Vegetable nutritional product life cycle - where the trends sit Chart 12: The Dairy Trend Diamond Chart 13: The Dairy nutritional product life cycle - where the trends sit Chart 14: The Senior Trend Diamond Chart 15: The Senior nutritional product life cycle - where the trends sit Chart 16: Seniors: ageing populations are here now - even in Asia-Pacific Chart 17: The Healthy Snacking Trend Diamond Chart 18: The Healthy Snacking nutritional product life cycle - where the trends sit Chart 19: The Packaging and premiumisation nutritional product life cycle - where the trends sit Chart 20: Growth markets in health are all premium or super-premium Chart 21: The Digestive Health Trend Diamond Chart 22: The Digestive Health nutritional product life cycle - where the trends sit Chart 23: The Weight Management Trend Diamond Chart 24: The Weight Management nutritional product life cycle - where the trends sit Chart 25: The Immunity Trend Diamond Chart 26: The Immunity nutritional product life cycle - where the trends sit Chart 27: The Gluten-free Trend Diamond Chart 28: Gluten-free growing from a niche thanks to self-diagnosers Chart 29: The importance of self diagnosers to the free-from market Chart 30: Kombucha - a high-growth market

Research and Markets is the world's leading source for international market research reports and market data. We provide you with the latest data on international and regional markets, key industries, the top companies, new products and the latest trends.

For more information visit 10 Key Trends in Food, Nutrition & Health 2013 Research and Markets Laura Wood, Senior Manager. U.S. Fax: +1-646-607-1907 Fax (outside U.S.): +353-1-481-1716

SOURCE Research and Markets

Copyright 2011 PR Newswire. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

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