"Having a fully connected workforce is essential to our success. However, the explosion of new mobile devices was making it increasingly difficult for our teams to stay plugged in," said Greg Neveau, director technology architecture, Brunswick Corporation. "With IBM Smart Cloud, we aren't just giving employees access to email, but rather a comprehensive on-the-go social experience that keeps them connected to each other and to the information needed to ensure our ongoing success."
The IBM social business platform features a complete set of capabilities including enterprise-grade social networking, social analytics, and social content management in a seamless, unified experience across a myriad of business applications. For more information about IBM's social business initiative and creating a smarter workforce, please visit http://www.ibm.com/press/socialbusiness or follow #Socbiz on Twitter.
Doug FraimIBM Media Relations(617) 501-6376
 GigaOM: "Facebook is collecting your data -- 500 terabytes a day"
 CNET: "Twitter hits 400 million tweets per day, mostly mobile"SOURCE IBM