Primus Business Services Introduces Mobile Softphone App For IPhone & Android

Award-winning CounterPath developed software increases productivity of mobile workforces and lowers mobile communication costs

TORONTO, March 22, 2013 /CNW/ - Primus Business Services, a wholly owned subsidiary of PTGi (Primus Telecommunications Group, Incorporated) (NYSE: PTGI) today announced the launch of Primus Softphone for Apple iPhone and Google Android. Given the world's mobile workforce will reach 1.3 billion by 2015, representing 37.2 percent of the total population of employed (IDC), this standards-based softphone will enable enterprises to securely extend VoIP calling and PBX features to Android and iPhone users, including employee-owned mobile phones and tablets.

Today's announcement is the next step in unified communications solutions from Primus that expands channel and device flexibility, enables more efficient collaboration and reduces the cost of  accommodating a growing mobile workforce with the right technologies.

Primus Softphone enables Hosted PBX (HPBX) customers to recreate the "in-office" experience and allows users make and receive high-quality voice calls from their computers or mobile devices via a Wi-Fi or 3G/4G mobile data connection, thereby improving productivity and minimizing costs by offloading calls to Wi-Fi in places such as offices, airports and hotels.

Travelers using mobile devices without U.S. roaming rate plans can typically expect to pay up to $1.45/minute (plus taxes) on roaming charges - that's over $43 for a 30 minute call. With a Primus Softphone, customers will see these immediate savings.

Primus Softphone seamlessly integrates with Hosted PBX, giving users complete control to modify HPBX features like Call Forwarding from their mobile softphones. Users can access time saving features such as four-digit extension calling, company voicemail, call transfers and audio conferencing, as well as move calls between their desktop and mobile softphones via a call continuity feature.

"By launching Primus Softphone, we are furthering our promise of delivering rich, unified communications anytime, on any device and from any place," said Nilpa Srivastava, VP, Primus Business Services. "Primus Softphone enables our Hosted PBX customers to realize significant cost savings, and enhanced productivity by extending all of the benefits that customers enjoy on their desktops to any mobile device."

The Primus Softphone leverages CounterPath's industry-standard Bria softphone technology and features a clean and intuitive interface with quick access to in-call management features such as add call, mute, hold and speakerphone. A separate navigation pane provides easy, one-touch access to options including voicemail, call history and contacts. The app also supports multiple VoIP accounts and SIP protocols, allowing users to access their personal or business accounts while simultaneously utilizing other applications. The Primus Softphone offers the administrator full control over the end users abilities to use the application, which allows enterprises to exert some level of control in a Bring Your Own Device (BYOD) environment.

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