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Media Industry Underperformer Of The Day: Comcast Corp (CMCSA)

Editor's Note: TheStreet ratings do not represent the views of TheStreet's staff or its contributors. Ratings are established by computer based on metrics for performance (which includes growth, stock performance, efficiency and valuation) and risk (volatility and solvency). Companies with poor cash flow or high debt levels tend to earn lower ratings in our model.

Comcast ( CMCSA) pushed the Media industry lower today making it today's featured Media laggard. The industry as a whole closed the day down 0.9%. By the end of trading, Comcast fell 58 cents (-1.4%) to $40.40 on average volume. Throughout the day, 11.8 million shares of Comcast exchanged hands as compared to its average daily volume of 13.4 million shares. The stock ranged in price between $40.16-$40.90 after having opened the day at $40.77 as compared to the previous trading day's close of $40.98. Other companies within the Media industry that declined today were: Scholastic Corporation ( SCHL), down 13.9%, Dex One ( DEXO), down 11.8%, Charm Communications ( CHRM), down 8.6%, and Entercom Communications Corporation ( ETM), down 4.2%.

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Comcast Corporation operates as a media and technology company worldwide. It operates through Cable Communications, Cable Networks, Broadcast Television, Filmed Entertainment, and Theme Parks segments. Comcast has a market cap of $85.68 billion and is part of the services sector. The company has a P/E ratio of 17.7, equal to the S&P 500 P/E ratio of 17.7. Shares are up 7.4% year to date as of the close of trading on Wednesday. Currently there are 15 analysts that rate Comcast a buy, no analysts rate it a sell, and four rate it a hold.

TheStreet Ratings rates Comcast as a buy. The company's strengths can be seen in multiple areas, such as its solid stock price performance, impressive record of earnings per share growth, revenue growth, largely solid financial position with reasonable debt levels by most measures and reasonable valuation levels. We feel these strengths outweigh the fact that the company shows weak operating cash flow.

On the positive front, Salem Communications Corporation ( SALM), up 3.9%, Entravision Communications Corporation ( EVC), up 3.5%, Noah Education Holdings ( NED), up 3.4%, and Millennial Media ( MM), up 2.7%, were all gainers within the media industry with Liberty Media Corporation ( LMCA) being today's featured media industry leader.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the media industry could consider PowerShares Dynamic Media ( PBS) while those bearish on the media industry could consider ProShares Ultra Sht Consumer Services ( SCC).

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