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Global Wireless Gaming Industry

Breakdown of Number of Registered Users in Millions

(includes corresponding Graph/Chart) II-14

Advancement in Technology II-14

Latest Mobile Wireless Network Technologies - A Key Enabler

for Browser Based & Downloadable Gaming Services II-15

Advancements in HTML5 - A Necessary Shot in the Arm for

Wireless Games II-15

Games on HD Portals - The New Success Secret II-16

Advanced Mobile Devices Boost Gaming Adoption II-16

Table 16: World Market for Mobile Handsets by Technology -

Percentage Breakdown of Annual Sales Volume for 2G, 2.5G,

3G, 3.5G, and 3.9G Enabled Handsets for Years 2008, & 2014

High Appeal of Advanced 3G Phones (includes corresponding

Graph/Chart) II-17

Fashion and Attitudes II-17

Huge Untapped Market Secures Future of Wireless Gaming II-17

From Device Manufacturers to Game Developers - Everyone Bets

on Wireless Games II-17

Innovative Pricing Models - The In-Thing II-18

Venture Capital Investments on the Rise II-19

Table 17: Global Gaming Market (H1-2011): Percentage Share

Breakdown of Number of Venture Capital Deals by

Region/Country (includes corresponding Graph/Chart) II-19

Growing Focus on Enhancing Quality of Games II-19

Convergence - The Hot Trend II-19

Puzzles Enthrall Mobile Gamers II-20

Growth of Mobile Phone based Casino Games II-20

Market Challenges II-20

Distribution Challenges II-20

Network Quality Continues to be a Concern for Multiplayer

Games II-20

Fragmentation and Customization II-20

Smartphone Games Hurts Portable Console Based Games II-20

Table 18: US Wireless Gaming Market (2009 & 2012):

Percentage Share Breakdown of Revenue by Platform (includes

corresponding Graph/Chart) II-21

High Proportion of Free Games Hurting Revenue II-21

2. ANALYSIS OF KEY GAMING SEGMENTS II-22A Peek Into Mobile Messaging Services: A Key Enabler of MobileMessaging Games II-22Messaging Based Wireless Games Mark the Beginning of 1stGeneration Wireless Games II-22SMS Based Games Find Reprieve in Developing Markets Thanks toProliferation of Ultra Low Cost Phones II-23Opportunity Indicators II-24Table 19: World Market for Ultra Low Cost Phones (ULC)Phones/Handsets by Geographic Region (2015P) - Breakdown ofSales Figures in Million Units (includes correspondingGraph/Chart) II-24

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