“The audio medium is ripe for expansion across the ever-increasing number of platforms that consumers use,” said Neal Schore, Chairman of Dial Global. “Paul has the vision and experience to build audio assets into high engagement opportunities that connect marketers with consumers everywhere and on every listening platform.”Part of Caine’s focus will be on activating live event sponsorships in person as well as online. Within the audio medium, Dial Global maintains exclusive rights to distribute for broadcast such prominent live events as the Grammys, the NFL primetime games (including the Playoffs and Super Bowl), and the NCAA Men’s Basketball Tournament. “This is the perfect opportunity to build on the work I’ve done for the last 23 years with some of the most beloved media brands,” said Caine, who ran Time Inc.’s Style & Entertainment Group ( PEOPLE, InStyle, Entertainment Weekly, ESSENCE, People en Español and People StyleWatch) before becoming Chief Revenue Officer and Group President of the company’s Advertising Group.
Paul Caine, New CEO Of Dial Global, Inc. (Photo: Business Wire)
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