MAHWAH, New Jersey and LONDON, March 19, 2013 /PRNewswire/ --
Radware ® (NASDAQ: RDWR), a leading provider of web performance, application delivery and application security solutions for virtual and cloud data centers, and Level 3 Communications announced today that 3 out of 4 of Europe's top 400 retail websites take more than 3 seconds to load, failing to meet online shoppers' performance demands.
Numerous user experience studies have found that most online shoppers will abandon a page after waiting 3 seconds for it to load. Slow pages have been linked to lower conversion rates, revenues, and customer satisfaction. In one well-known study of 158 organizations, a 1-second delay in page load time resulted in 11% fewer page views, a 16% decrease in customer satisfaction, and a 7% loss in conversions.