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Liberty Global, Inc. (“Liberty Global”) (NASDAQ: LBTYA, LBTYB and LBTYK), the leading international cable company, has joined forces with Microsoft and Accenture to support Get Online Week (GOW2013) and empower young people to develop a secure and responsible digital identity.
This year’s Get Online Week, an annual campaign organized by Telecentre-Europe, not only focuses on bringing first-time users online, but has a strong focus on educating young people to manage their digital identity and online reputation. This is becoming increasingly important for young people to realize when applying for universities or jobs.
Mara Jakobsone, Chair of Telecentre-Europe explains, “Since its take off in 2010, our annual Get Online Week campaign has reached more than 500,000 Europeans in more than 20,000 ICT learning centres across Europe. Initially, the campaign was focused on bringing new people online, but now the focus has moved to upskilling and reskilling people through a large series of exciting events, training sessions and competitions, all over Europe.”
The Web We Want
Liberty Global recently launched an educational handbook,
‘The Web We Want’, targeting young people in the ages of 13-16. ‘The Web We Want’ is an important part of Liberty Global’s ‘Promoting a Digital Society’ program and aims to equip young people with the tools they need to make informed online decisions. It covers topics such as freedom of expression, thinking before you post, online and offline values, staying in control of what you share online, first impressions, how people present themselves to the world, who you share content with, identity deception and privacy protection.
Manuel Kohnstamm, Senior Vice President and Chief Policy Officer of Liberty Global said, “Managing your online reputation is becoming increasingly important for younger generations, in particular when preparing for university and business careers. Our new educational resource, ‘The Web We Want’, will help encourage young people to think about their digital identity and how it can determine their online reputation in the future.”