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Frost & Sullivan Recognises Webtrekk For Finally Bringing The 'Real Time' Into Online/Digital Analytics

LONDON, March 19, 2013 /PRNewswire/ -- Based on its ongoing research of the business intelligence (BI) and analytics market, Frost & Sullivan presents Webtrekk with the 2012 Global Frost & Sullivan Award for Technology Innovation in Real-Time Analytics. A provider of high-end Web analytics and a pioneer in raw data technology, Webtrekk focuses on real-time analytics software, which is enhanced by offering own ultra-high-performance data warehouse (DWH) and extraction-transformation-loading (ETL) solutions are moving to centre stage in BI, and the comparative raw processing power of DWHs, as well as price/performance per unit of storage, can provide substantial competitive advantages that are as important as the software itself, particularly for real-time analytics.

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"Only one other major competitor in the online analytics space actively markets a DWH solution, and it does so via partners. Even most of the larger BI providers either do not have their own DWH platforms or have recently acquired them," said Jeff Cotrupe, Global Program Director, Stratecast | Frost & Sullivan. "In offering its own ultra-high-speed data computing appliance—the Q3 Premium Web Analytics Data Warehouse—Webtrekk is occupying rarified air in the realm of online/digital analytics software solutions providers as well as their counterparts across the BI spectrum."

Christian Sauer, Webtrekk CEO, is proud of the award: "The fact that we were able to prevail in an international field of strong competitors is an honour to us, indeed. We are working hard to make sure that we are always one step ahead of the market and promoting further development. The award shows that we have reached this goal and that we are on the right track with our real-time-analytics-products."

A brand seeking a real-time online analytics solution can get just that, plus a pre-integrated DWH, under one roof with Webtrekk. Webtrekk combines the Q3 DWH with software products—Quick Insights for daily Web analyses, Live Analytics for continuously monitoring site key performance indicators (KPIs), Rich Media Insights and Mobile Insights—to deliver an integrated solution suite focused on delivering real-time online analytics to customers. The company also offers consulting and training services, plus sizable network of partners to distribute and deploy its solution.

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