Backbase Announces Latest Version Of Backbase Portal
The unique Backbase approach enables companies to drive self-service, fuel online revenues and turn their online banking channel into a true Customer Engagement Platform. Global enterprises such as ABN Amro, AIG, Al Rajhi Bank, Bank of America, Barclays, Costco, GE, ING, UBS, ViaWest and Visa have improved their online customer interactions and maximized online customer experience, retention and conversion, by leveraging Backbase's Bank 2.0 technology.
Backbase was founded in 2003 and is privately funded with operations in New York, Amsterdam, Moscow and Singapore.
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