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Citizens Choice Healthplan And Healthways Partner To Offer SilverSneakers® Fitness Program

As part of their mission to become a leader in the health care industry by improving the well-being of their members, Citizens Choice Healthplan today announced a partnership with well-being improvement leader Healthways to offer the award-winning SilverSneakers ® Fitness Program to eligible Medicare Advantage members.

SilverSneakers, the nation’s leading exercise program designed to keep older adults active and healthy, will be available to members of the Citizens Choice Healthplan HMO Medicare Advantage plan effective January 1, 2013 in the following California counties: Los Angeles, Orange, Riverside, San Bernardino and Stanislaus.

“Our niche is our ability to serve the elderly with a comprehensive array of value-based benefits that keep them healthy and can improve their overall health status. One such benefit is the SilverSneakers Fitness Program,” states Paul Kahen, CEO, Citizens Choice Healthplan HMO.

Using proven methodologies based upon more than 16 years of science and outcomes, the SilverSneakers Fitness Program increases physical activity in older adults, resulting in higher well-being and lower health care costs. Physical activity can reduce the risk of certain chronic diseases, may relieve symptoms of depression, helps to maintain independent living, and enhances overall quality of life.

Strength training is recommended as part of a comprehensive physical activity program among older adults and may help to improve balance and decrease risk of falls. 1 SilverSneakers engages participants in more frequent strength training, aerobic, and flexibility exercise through access to a variety of venues and programming designed specifically for older adults that incorporates social experiences.

“Citizens Choice Healthplan is renowned for its work with diverse communities to promote member health and wellness. By providing the SilverSneakers Fitness Program to their older adult Medicare Advantage members, Citizens Choice is demonstrating their commitment to meeting the diverse needs of their members through a solution designed to enhance the health and well-being of participants,” said Ben R. Leedle, Jr., Healthways president and chief executive officer. “SilverSneakers is a time-tested, proven program that provides a unique combination of exercise and social support, and Healthways is very proud to partner with Citizens Choice.”

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