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Prince Mexico SA Commences Trading On The OTCQB

JALISCO, Mexico, March 18, 2013 /PRNewswire/ --

Prince Mexico SA (OTCQB: "LUVE") ("Prince Mexico" or the "Company"), a distribution company focused on expanding the retail reach of high-end Prince sporting goods and related products, announces today that its common stock has been approved for quotation and has commenced trading on the OTC Bulletin Board in the United States under the symbol LUVE.

"We are pleased to begin trading on the OTCQB. We are confident our well-known and established brand is poised for growth in Mexico," commented Francis Duncan Forbes, President and CEO of Prince Mexico SA. "This is an exciting time for our company and our growing shareholder base. Taking Prince Mexico public provides the strength needed to develop our brand in terms of both market awareness, and retail demand."

About Prince Mexico SA (OTCQB: LUVE)

Prince Mexico SA is a sports distribution company focused on delivering industry-leading sport products to the Mexican markets. Since 2008, Prince Mexico has had the exclusive distribution rights to sell Prince, Ektelon and Viking brand name products in Mexico. To date, the Company has introduced its products to the market and established key relationships with corporate partners with proven distribution networks. For more information visit our corporate website at: http://www.princemexicosa.com.

Notice Regarding Forward-Looking Statements

This news release contains "forward-looking statements" as that term is defined in Section 27A of the United States Securities Act of 1933, as amended and Section 21E of the Securities Exchange Act of 1934, as amended. Statements in this press release which are not purely historical are forward-looking statements and include any statements regarding beliefs, plans, expectations or intentions regarding the future. Such forward-looking statements include, among other things, risk reduction, insurance coverage, business strategy, sales of equipment and global markets. Actual results could differ from those projected in any forward-looking statements due to numerous factors. Such factors include, among others, the inherent uncertainties associated with new projects and development stage companies. These forward-looking statements are made as of the date of this news release, and we assume no obligation to update the forward-looking statements, or to update the reasons why actual results could differ from those projected in the forward-looking statements. Although we believe that any beliefs, plans, expectations and intentions contained in this press release are reasonable, there can be no assurance that any such beliefs, plans, expectations or intentions will prove to be accurate. Investors should consult all of the information set forth herein and should also refer to the risk factors disclosure outlined in our annual report on Form 10-K for the most recent fiscal year, our quarterly reports on Form 10-Q and other periodic reports filed from time-to-time with the Securities and Exchange Commission.

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