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Samsung Fire & Marine Insurance Co., Ltd. (U.S. Branch) Announces The Launch Of Its New Website For Its U.S. Operations

RIDGEFIELD PARK, N.J., March 18, 2013 /PRNewswire/ -- Samsung Fire & Marine Insurance Co., Ltd. ("SFM") announced today the unveiling of its new website, which can be found at Visitors to the site will experience a sleek, clean and easily navigable website characteristic of the world-renowned Samsung brand. Not only will visitors to the site be able to learn about the comprehensive insurance solutions and innovative services SFM offers, but will also have the opportunity to get acquainted with the historical background of SFM and its corporate philosophy.

SFM's products include commercial packages (including general liability and property), automobile, umbrella, workers' compensation, products liability, ocean marine and cargo for the commercial middle-market. SFM's business is generated through independent agents and brokers targeting a wide array of industries ranging from manufacturing, wholesalers, to commercial real-estate.

David Pieffer, SFM's Chief Underwriting Officer, recently stated: "This Website will allow us to reach a broader audience, introduce SFM and inform the public of SFM's history and financial strength. Visitors will get an overview of the products and services we offer."  Mr. Pieffer continued, "we believe a comprehensive website is important as we continue to spread and edify our dedication to provide our clients and partners with "Smart, Prompt, Personal Service.""

About Samsung Fire & Marine Insurance Co., Ltd.SFM is one of a large group of companies that bear the Samsung name and legacy. Since 1952, SFM's Korean Headquarters has been delivering exceptional property and casualty insurance products and services to businesses and individuals and commenced its U.S. operations in New York in 1990. As the biggest Property and Casualty insurer in Korea with a network of 20 offices in 11 countries, SFM is the 28th largest insurance company in the world and by 2020 expects to be one of the top 10 global carriers.

A Promise Backed by Financial StrengthSFM is currently rated A++ (Superior) by A.M. Best Company. In prior years, SFM maintained an A+ (Superior) rating by A.M. Best Company, and an A+ issuer credit rating by Standard & Poor's, for eight consecutive years. The outlook for both ratings is positive. The ratings reflect SFM's superior capitalization, market leadership, profit oriented strategy, low volatility in its operations and solid risk management. The positive outlook reflects SFM's improved profitability and risk management over the past five years.

For additional information on SFM, please contact

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