MIAMI BEACH, Fla., March 15, 2013 /PRNewswire/ -- Hispanic Content Marketing is the central theme of this year's record-setting marketing industry agenda of Hispanicize 2013 ( www.HispanicizeEvent.com) unveiled today. Hispanicize 2013 will take place April 9-13 at Miami Beach's Eden Roc hotel (book your hotel: http://ow.ly/iRFnV).
Including 17 blogger industry related sessions, the five-day, annual Hispanic trends event features more than 52 sessions on Hispanic marketing and social media alone. Altogether more than 100 sessions and 260 speakers will be showcased at Hispanicize 2013 including influencers from the Latin music, film and business industries.
"The Age of Hispanic Content Marketing is upon us and Hispanicize 2013 personifies this with leading Hispanic brands and agencies that are bringing their A-game of executives, ideas and case studies," said Manny Ruiz, founder and creative director of Hispanicize 2013. "Every industry of Hispanic marketing – advertising, PR, social, digital – is represented as part of a brands-speak-first agenda that is simply the most relevant, largest and comprehensive one ever assembled."
Among the top brands presenting at this year's event are: P&G, Target, Allstate, AT&T, Disney, McDonald's, Radio Shack, State Farm, Coca-Cola, Kellogg's, General Motors, Sherwin-Williams, Xbox, Sprint, Maseca, AARP, Pandora, NBCUniversal, Lowe's, Transitions, Rosetta Stone, Indio Beer and more. Leading agencies that will speak at this year's event include Accentmarketing, LatinWorks, Alma DDB, Lapiz, Republica, The Axis Agency, The Zocalo Group, JeffreyGroup , Newlink Group, Formulatin and Fleishman-Hillard, among many others.A preview of the constantly updated full event agenda can be viewed at this link: http://ow.ly/iWSV9. The event's remaining final agenda will be unveiled March 21. MARKETING AND SOCIAL MEDIA SESSIONS This year's agenda was created with the help of the 50-member advisory board of Hispanicize 2013, Hispanic advertising agency partners and the event's two co-founding organizations, the Hispanic Public Relations Association (HPRA) and the Public Relations Society of America (PRSA).