This Day On The Street
Continue to site
ADVERTISEMENT
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here

With Black Diamonds and Platinum, These Glasses Are a Vision

SAN DIEGO ( TheStreet) -- Some artists use paint. Others use clay.

But Bernie Oberlender, of Oberle Opticians, uses black diamonds, white diamonds, platinum and gold.

And his canvas is the frame of your sunglasses or eyeglasses.

"No other store in the country does this," say Oberlender, who refers jokingly to his passion for customizing glasses with diamonds and gold as a "a sickness."

"I don't know anyone else doing this kind of jewel work," Oberlender says.

Oberlender's custom, bejeweled glasses often begin with a sketch and take anywhere from three to five weeks to create. The lengthiest part of the process involves finding enough diamonds of equal size to complete the design he or a client envisioned. Once the diamonds are in hand, diamond setters drill holes meticulously in the frames, where each precious stone is set.

When complete, the frames sell for a price nearly as stunning as the jewels adorning them.

The collection on display in Oberlender's Bal Harbour, Fla., store includes a pair of Maybach frames with 86 full cut black diamonds. The frame is titanium, with temples of rare Macassar ebony wood from Southeast Asia. And the price tag is $8,900.

There are also several Cartier frames he's decorated with white diamonds, which start at about $9,500.

And those are on the cheap end of the spectrum compared with others the native New Yorker has designed and sold. Oberlender says most of the frames he customizes sell for between $10,000 and $15,000. But Oberlender adds that he's "had the privilege" of designing a pair of glasses that sold for upward of $50,000.

He insists the aim is not simply making expensive glasses, though. Far from it.

"I feel we're creating art -- we're taking a great frame and taking it to the next level," Oberlender says.

So who wears such expensive glasses? Beyonce, perhaps? And husband Jay-Z? And for what sorts of occasions? Actually, clientele for the glasses come from all over the world, including Turkey, Spain and Israel. And as for when they're worn, well, Oberlender says, that depends on the person.

"Some save them for a rainy day and others wear them regularly -- they live in that world," Oberlender says.

If you can't jump on a plane to Florida to sit down with Oberlender and design your own pair of diamond-encrusted glasses, not to worry. He will work with you over the phone, faxing or emailing sketches so you too can have fabulous glasses for a rainy day.

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Only $9.95
14-Days Free
To begin commenting right away, you can log in below using your Disqus, Facebook, Twitter, OpenID or Yahoo login credentials. Alternatively, you can post a comment as a "guest" just by entering an email address. Your use of the commenting tool is subject to multiple terms of service/use and privacy policies - see here for more details.
Submit an article to us!
SYM TRADE IT LAST %CHG
AAPL $130.28 0.00%
FB $81.53 0.00%
GOOG $565.06 0.00%
TSLA $218.42 0.00%
YHOO $44.52 0.00%

Markets

DOW 18,080.14 +21.45 0.12%
S&P 500 2,117.69 +4.76 0.23%
NASDAQ 5,092.0850 +36.0220 0.71%

Partners Compare Online Brokers

Free Reports

Top Rated Stocks Top Rated Funds Top Rated ETFs