SciQuest (NASDAQ: SQI), the leading provider of cloud-based business automation solutions, today announced the appointment of two key executives to its management team. Mark Digman joins SciQuest as vice president, product marketing and strategy, bringing 20 years of product marketing, product management and sales experience, most recently with SAS Institute. The company also named Eric Zoetmulder vice president, product management. Eric has nearly 20 years of experience in product management, product marketing and professional services, and has been with SciQuest since 2006.
“I am extremely pleased to have Mark and Eric join our management team, as they will be instrumental in shaping our product portfolio and go-to market programs based on market opportunities and customer needs,” said Stephen Wiehe, president and CEO of SciQuest. “Coming off an extremely successful and vibrant company event at NextLevel, we know the expectations of our customers for us to deliver innovative products that meet their needs across all aspects of business automation are higher than ever. Mark and Eric will help ensure we continue our product excellence.”
Mark Digman is responsible for shaping the company’s product strategy, and working with SciQuest marketing, sales and customers to understand the market and develop relevant content and tools to support the buying cycle of SciQuest prospects. Before joining SciQuest, Digman was director of worldwide industry and solution product marketing at SAS Institute, where he was responsible for the planning, positioning, messaging and go-to market approaches of SAS solutions across industries. Digman joined SAS after serving as director of product marketing at ABC Technologies, the market leader in activity-based management (ABM) solutions, which was acquired by SAS. Earlier in his career, he was the vice president of sales and marketing for a leading value-added reseller (VAR) of mid-market enterprise resource planning (ERP) solutions in the Pacific Northwest.