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March 14, 2013 /PRNewswire/ -- Green Innovations Ltd. (OTCQB: GNIN) (OTCBB: GNIN) ("Green Innovations" or the "Company") is pleased to announce that its wholly-owned subsidiary, Green Hygienics, Inc. ("Green Hygienics"), is currently in the process of obtaining final approval for several of its flagship products to be distributed by Topco Associates LLC ("Topco"), a member-owned co-operative buying organization serving supermarket retailers, food wholesalers, and foodservice companies.
"Topco Associates has a long history as an innovative co-operative brand builder and we are very pleased that they have expressed an interest in distributing our high quality flagship products to their retail and wholesale members," stated Mr.
Bruce Harmon, Chief Executive Officer of Green Innovations. "It is expected that after a short quality testing process, each of the selected Green Hygienics product will be made available to Topco's extensive national retail and wholesale distribution network, potentially in various packaging formats."
Topco is a privately-held company that provides innovative business solutions for its food industry member-owners and customers. Topco leverages the collective volume, knowledge and commitment of these companies to create a competitive advantage in the marketplace by reducing costs and offering winning business-building capabilities. Topco's membership collectively represents billions in retail sales volume with thousands of stores.
Topco provides procurement, quality assurance, packaging and other services exclusively for its member-owners, which include supermarket retailers, food wholesalers and foodservice companies. As a co-operative, Topco has no conflicting profit motive because it distributes all earnings back to its member-owners based on their level of participation.
"Green Hygienics sales and marketing efforts have already made inroads with several of Topco's members that have directly expressed an interest in carrying our products, if they were made available through the Topco channel network," stated
Tray Harrison, National Sales Manager of Green Hygienics. "We anticipate that many of these co-op members and others will purchase Green Hygienics product following a successful Topco testing and approval process."
About Green Innovations Ltd.
Green Innovations Ltd., through its wholly-owned subsidiary Green Hygienics, Inc., is the exclusive licensed North American distributor of American Hygienics Corporation's 100% tree-free bamboo-based product line, including personal care and paper-based goods. The Company provides consumers the opportunity to enjoy high-quality and performance eco-friendly goods from dedicated experts that have been producing bamboo products for over a decade, along with the cost-benefit of local raw material manufacturing, and the satisfaction of knowing that by using these products they are doing their part to reduce their carbon footprint and to continue the movement towards a more healthy and sustainable planet.