This Day On The Street
Continue to site
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here

Ocean City, Maryland Keeps Citizens Safe And Informed During Hurricane Sandy With GovDelivery's Digital Communications Solution

ST. PAUL, Minn., March 11, 2013 (GLOBE NEWSWIRE) -- GovDelivery, the leading provider of public sector digital communications solutions, announces the availability of a case study detailing the success of Ocean City, MD in leveraging digital communications to keep its citizens safe and informed during Hurricane Sandy. The case study details how Ocean City leveraged GovDelivery Digital Communication Management (DCM) to significantly improve government-to-citizen communications and, as a result, was in a better position to protect its stakeholders from the potential death and destruction facing the Atlantic Coast during the 2012 hurricane season. These details are particularly timely given last week's designation as National Severe Weather Preparedness Week, a nationwide effort sponsored by the Federal Emergency Management Association (FEMA) and the National Oceanic Atmospheric Administration (NOAA) to increase awareness of preparation needs in the event of severe weather.

"When we went through Hurricane Irene, even though we were pushing out communications through many channels, our residents and property owners didn't get the information they needed," said Jessica Waters, Communications Manager, Ocean City, MD. "With GovDelivery, after Hurricane Sandy, we saw very little criticism of our communications. Honestly, we felt people were thrilled with the communications after the storm, which was a huge win for us in gaining back the trust of our stakeholders."

"In times of emergencies, it's critical for the town to have a system in place that allows us to quickly reach out to our residents and stakeholders with information that they need to keep themselves and their properties safe or secure," added Joe Theobald, Emergency Services Director, Ocean City, MD. "With Hurricane Sandy, I was glad to know that we were using a robust system that could help us connect with the public in multiple ways."

As a result of its proactive efforts and use of GovDelivery DCM, in just two short months, Ocean City accumulated more than 6,000 subscribers to receive emergency email alerts and text messages from the city. More than 4,000 of those subscribers signed up during the last-minute push in October prior to Hurricane Sandy making landfall. This allowed city officials to improve information delivery to residents significantly and allowed administrators to continue communicating critical information both before and after the storm hit. Ocean City is now in a much better position to maximize direct connection with the public with more than 97,000 subscribers across 19 public-facing topics. Anyone interested in signing up for Ocean City updates can visit and click on the link at the top of the page to sign up for City-Wide Alerts.

"A critical role of government is to keep its citizens safe and informed during emergencies," said Scott Burns, CEO and co-Founder of GovDelivery. "It's a testament to Ocean City's focus on this top priority that officials learned from previous communications challenges and improved their capabilities before the next disaster. While many East Coast residents were unprepared for Hurricane Sandy's widespread devastation, Ocean City officials were in a position to effectively and efficiently communicate emergency information to citizens and stakeholders, illustrating the power of having direct connections with the public to drive critical mission value."

1 of 2

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Only $9.95
14-Days Free
Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Real Money

More than 30 investing pros with skin in the game give you actionable insight and investment ideas.

Product Features:
  • Access to Jim Cramer's daily blog
  • Intraday commentary and news
  • Real-time trading forums
Only $49.95
14-Days Free
14-Days Free
AAPL $94.19 -1.04%
FB $118.08 0.55%
GOOG $695.81 0.50%
TSLA $234.18 0.80%
YHOO $35.97 -0.11%


Chart of I:DJI
DOW 17,651.26 -99.65 -0.56%
S&P 500 2,051.12 -12.25 -0.59%
NASDAQ 4,725.6390 -37.5850 -0.79%

Free Reports

Top Rated Stocks Top Rated Funds Top Rated ETFs