This Day On The Street
Continue to site right-arrow
ADVERTISEMENT
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here
TheStreet Open House

Agent Of Change: Ford Empowers Women And Saves Lives In Rural India Through New Technology, SUV Capabilities

Ford's Code of Human Rights, Basic Working Conditions and Corporate Responsibility, for example, emphasizes the importance of providing proper working conditions and overall human rights for Ford, its suppliers and the communities in which it does business.

Ford continues to increase its presence in India, where it operates a vehicle and engine manufacturing facility in Chennai, has invested $1 billion for its second integrated manufacturing facility at Sanand, and is committed to bringing the best of global products and services to the country. Ford also plans to expand its sales and service operations to 500 locations across India by mid-decade, with a focus and commitment to empower communities across its existing and proposed facilities.

"Ford views accessibility to a better life as a fundamental human right, so being able to successfully help women and children in parts of rural India obtain healthcare is a perfect fit for what we're trying to do as a company from an overall sustainable approach," says Berdish.

"SUMURR exemplifies the power of partnerships; through this effort, we are leveraging the best of public and private sector resources to support enhanced healthcare in areas that are hard to reach," says Gloria Cabe, senior advisor, U.S. Department of State. "Collaborative efforts such as this are game changers, helping to promote innovative solutions to enduring challenges."

Rural India today, Detroit tomorrow

K. Venkatesh Prasad, senior technical leader for Open Innovation at Ford, framed the initial vision for SUMURR, working with Berdish, and oversaw its technology development.

Prasad is based at Ford's Research and Innovation Center in Dearborn, Mich., where many of the company's most talented researchers and scientists have helped develop revolutionary technologies such as Ford SYNC ® and EcoBoost ®. He says the mass-market applications of the kind of technology used in SUMURR are another benefit of Ford's involvement.

For example, in some of the remote hilly villages where the Ford Endeavour was used, cellular phone signals were extremely weak or nonexistent.

4 of 5

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Try it NOW
Only $9.95
Try it NOW
14-Days Free
Try it NOW

Check Out Our Best Services for Investors

Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Options Profits

Our options trading pros provide over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • Actionable options commentary and news
  • Real-time trading community
Try it NOW
Try it NOW
Try it NOW
To begin commenting right away, you can log in below using your Disqus, Facebook, Twitter, OpenID or Yahoo login credentials. Alternatively, you can post a comment as a "guest" just by entering an email address. Your use of the commenting tool is subject to multiple terms of service/use and privacy policies - see here for more details.
Submit an article to us!
SYM TRADE IT LAST %CHG

Markets

DOW 17,976.31 +263.65 1.49%
S&P 500 2,086.24 +25.22 1.22%
NASDAQ 4,947.4410 +56.2220 1.15%

Partners Compare Online Brokers

Free Reports

Free Newsletters from TheStreet

My Subscriptions:

After the Bell

Before the Bell

Booyah! Newsletter

Midday Bell

TheStreet Top 10 Stories

Winners & Losers

Register for Newsletters
Top Rated Stocks Top Rated Funds Top Rated ETFs