) announced it has appointed Jeff Brown as the head of Aetna Voluntary Plans. Brown is responsible for product strategy, pricing and positioning, and overall operations for the business line. Voluntary plans provide supplemental benefits, such as
critical illness or accident plans
, that can be paid for through payroll deductions. These plans give consumers more flexibility to choose the coverage that meets their unique needs.
“Aetna’s voluntary plans – such as critical illness, accident and hospital indemnity plans – naturally complement Aetna’s core medical offerings and help consumers and employers balance cost and coverage needs,” said Brown. “I am very excited to have the opportunity to join the voluntary team. In addition to enhancing our consumer-directed health care offerings, the Aetna voluntary business also offers solutions for the growing part-time employee market.”
Brown joins Aetna from Colonial Life, where he served as Chief Marketing Officer and led the company in strategy, planning, product development, and other initiatives. He holds a bachelor’s degree from The University of Alabama and an MBA from Cornell University.
“We are excited to have Jeff join our team and lead our growth strategy,” said Karen S. Rohan, executive vice president and head of Local and Regional Businesses. “The voluntary benefits marketplace is expanding rapidly and Aetna is uniquely positioned to offer employers benefit solutions that help protect their employees’ physical and financial well-being.”
For more information, visit the Aetna Voluntary Plans
Aetna is one of the nation's leading diversified health care benefits companies, serving approximately 37.3 million people with information and resources to help them make better informed decisions about their health care. Aetna offers a broad range of traditional, voluntary and consumer-directed health insurance products and related services, including medical, pharmacy, dental, behavioral health, group life and disability plans, and medical management capabilities, Medicaid health care management services and health information technology services. Our customers include employer groups, individuals, college students, part-time and hourly workers, health plans, health care providers, governmental units, government-sponsored plans, labor groups and expatriates. For more information, see