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Downy(R) And ZzzQuil(R) Team Up To Help Tuck In New York City (Graphic: Business Wire)

“With my busy schedule, I can attest, there’s nothing quite as satisfying as eight precious hours of sleep,” said Taniya Nayak, Interior Designer, HGTV. “Sharing tips on the perfect sleep décor and the benefits of having sheets washed in Downy are great ways to help ensure that restful sleep is attainable for everyone!”

Of course, there are nights when even a soothing, scented sleep environment can’t shut off the mind, and for those nights of occasional sleeplessness, consumers can count on non-habit forming ZzzQuil from the trusted makers of Vicks ® NyQuil ®. ZzzQuil contains diphenhydramine HCI, which helps reduce the time it takes for a person to fall asleep so they can wake up feeling refreshed.

“People who occasionally have trouble sleeping may benefit from lifestyle changes, such as setting up a soothing sleep environment,” said Joseph Ojile, MD, National Sleep Foundation Board Member. “However, sometimes it can still be difficult to fall asleep, and that’s when over-the-counter sleep-aids containing diphenhydramine HCI can be a good option to treat occasional sleeplessness.”

For more information about ZzzQuil, and tips on how to navigate occasional sleeplessness, visit or join the conversation on the ZzzQuil Facebook page.

Creating a Downy Night Sleep

On Wednesday, March 6 th Downy will also host a Twitter Chat with bloggers, Audrey McClelland ( Mom Generations) and Vera Sweeney ( Lady and the Blog). The hashtag for the Twitter Chat will be #DownyNightSleep. During the chat lucky participants will be selected at random to receive a year’s supply of Downy products and designer sheets that can be used to refresh their bedrooms and create great sleep environments. To learn more about Downy and its events for National Sleep Awareness Week, visit the Downy Facebook page.

About Downy

Downy® offers a line of advanced fabric care conditioning products that helps keep clothes feeling soft and smelling fresh. Downy’s family of liquid fabric softener includes: Ultra Downy, Downy with Febreze® Fresh Scent, Downy Unstopables™ and Downy Infusions®. Downy also offers a variety of dryer sheets. For more information, please visit

About ZzzQuil

ZzzQuil™, from the makers of Vicks® NyQuil®, is a non-habit forming, over-the-counter sleep-aid that provides relief for occasional sleeplessness. ZzzQuil contains diphenhydramine HCI, which helps to reduce the time it takes to fall asleep, helping you to sleep soundly so you can wake up refreshed. ZzzQuil comes in both a liquid (Warming Berry Flavor) and a LiquiCap form. It is intended for adults and children 12 years of age and older. It is non-habit forming and safe and effective when used according to package directions. For more information about ZzzQuil, visit

About Procter & Gamble (NYSE: PG)

P&G serves approximately 4.6 billion people around the world with its brands. The Company has one of the strongest portfolios of trusted, quality, leadership brands, including Pampers®, Tide®, Ariel®, Always®, Whisper®, Pantene®, Mach3®, Bounty®, Dawn®, Fairy®, Gain®, Charmin®, Downy®, Lenor®, Iams®, Crest®, Oral-B®, Duracell®, Olay®, Head & Shoulders®, Wella®, Gillette®, Braun®, Fusion®, Ace®, Febreze®, Ambi Pur®, SK-II®, and Vicks®. The P&G community includes operations in approximately 75 countries worldwide. Please visit for the latest news and in-depth information about P&G and its brands.

1 National Sleep Foundation. 2011 Sleep in America Poll: Communications Technology and Sleep. Washington (DC): The Foundation; 2011 Mar 7. Available from: http: Accessed March 9, 2012.

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Copyright Business Wire 2010
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