This Day On The Street
Continue to site
ADVERTISEMENT
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here

5 New Kefir Confections For Kids & Grownups Roll Out At Lifeway Foods, From 'Bites' For Babies To Low Calorie Frozen Kefir Bars

MORTON GROVE, Ill. , March 4, 2013 /PRNewswire/ -- Oh, baby, five new super-KEFIR-fragilistic treats from Lifeway Foods, Inc. (NASDAQ: LWAY) are on their way to a grocery store near you!  All containing the probiotic power of Lifeway Kefir, the lineup ranges from freeze-dried Lifeway ProBugs™ Bites for infants and other new ProBugs varieties for older children to frozen kefir bars and a brand new Lowfat Honey Fig Kefir flavor invented by Lifeway customers.

(Photo: http://photos.prnewswire.com/prnh/20130304/CG70356)

(Logo: http://photos.prnewswire.com/prnh/20120119/AQ36947LOGO-b)

The new Lifeway confections will take a bow at Lifeway's Booth #3556 at the Natural Products Expo West trade show running March 7-10 at the Anaheim Convention Center in Anaheim, CA. Offering 99% lactose-free, naturally gluten-free, guilt-free goodness in every sip or bite, the latest Lifeway probiotic 'personalities' are:

  • Lifeway ProBugs Bites , tiny freeze-dried kefir melts that quickly dissolve in baby's mouth for safe and easy self-feeding. Each shelf stable, non perishable pouch comes in Orange Creamy Crawler, Goo-Berry Pie, and Strawnana Split flavors.
  • Lifeway ProBugs Organic Green Kefir , a yogurt-like smoothie blended with kale, broccoli, spinach, cabbage and apple to deliver the antioxidant equivalent of a full serving of vegetables. Like Lifeway's other ProBugs smoothies for kids, the new Green goodie is packaged in a fun 4 oz. pouch with a no-spill spout for easy on-the-go snacking, is low in sugar, and brimming with protein and calcium.
  • Lifeway ProBugs Blast, a new ProBugs lowfat smoothie variation with cosmically creative flavors as well as packaging designed specifically for tweens. Packing the same probiotic punch as other ProBugs products, the new line extension includes Cherry Lime Supernova, Grape Galaxy, Strawberry Kiwi Comet, and Peach Mango Moon flavors delivered in 3.5 oz. easy-grip containers – because when you're 8 or 10, a sippy pouch just won't do.
  • Lifeway Lowfat Honey Fig Kefir , the 14 th flavor in the Lifeway lowfat kefir collection. The new Mediterranean-inspired cultured milk smoothie was created during Chicago Ideas Week (CIW) last October, where participants at Lifeway's CIW event were invited to mix and match 45 different flavor ingredients in the Lifeway innovation lab and the Honey Fig blend emerged as the group favorite.   Available in 32 oz. bottles.
  • Lifeway Frozen Kefir Bars, low-fat indulgences set to take their place in grocery freezers next to the seven-flavor Lifeway Frozen Kefir family. Featuring the same probiotic, 99% lactose-free and naturally gluten-free properties as the rest of the Lifeway lineup, the new bars are available in pear, coconut, vanilla and green tea raspberry flavors – all without high-fructose corn syrup and with the trademark tart n' tangy taste that has put Lifeway on the map.

"These new products reinforce the message we've been sending for years: healthy snacks don't have to be boring," said Julie Smolyansky, President and CEO of Lifeway Foods . "The success of products like our ProBugs and frozen kefir lines proves that millions of consumers are hungry for better pick-me-up options than ice cream and candy bars, and we continue to expand our product portfolio to meet that demand."



1 of 2

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Only $9.95
14-Days Free
Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Options Profits

Our options trading pros provide over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • Actionable options commentary and news
  • Real-time trading community
SYM TRADE IT LAST %CHG

Markets

DOW 18,010.68 -115.44 -0.64%
S&P 500 2,107.39 -13.40 -0.63%
NASDAQ 5,070.0260 -27.95 -0.55%

Partners Compare Online Brokers

Free Reports

Top Rated Stocks Top Rated Funds Top Rated ETFs