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Ford Launches Pioneering FORD2GO Car Sharing Program With German Dealer Network

Stocks in this article: F

Of the 56 percent surveyed who said they would consider car sharing, 27 percent would be most attracted by reduced travel costs, 26 percent by convenience of location and operating hours, 23 percent by a straightforward booking system and 22 percent by a reduced impact on the environment.

DB Rent has developed a Web-based booking system along with iOS and Android smartphone apps for private and commercial customers participating in the Ford car sharing program.

FORD2GO will be rolled out throughout the coming year. Ford's German trade network includes 527 Ford dealers, 257 affiliated branches and 1,083 Ford-authorized repair shops – any and all of which would be able to take part in the program.

* Survey carried out by The Futures Company, between July and August 2012. 6,028 people were questioned across six European countries; Denmark, France, Germany, Italy, Spain and U.K.

About Ford Motor Company  Ford Motor Company, a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles across six continents. With about 171,000 employees and 65 plants worldwide, the company's automotive brands include Ford and Lincoln. The company provides financial services through Ford Motor Credit Company. For more information regarding Ford and its products worldwide, please visit http://corporate.ford.com.

SOURCE Ford Motor Company

Copyright 2011 PR Newswire. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.
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