This Day On The Street
Continue to site
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here

This App Lets Your Smartphone Pay for Those Apps

NEW YORK ( TheStreet) -- Ever hear of "digital dining?"

It's more likely if you're a fan of dining out, smartphones and mobile payments .

And even if you're not, you may want to hear more.

Digital dining is the de facto brainchild of Menusoft, a Springfield, Va.-based restaurant services technology provider.

The firm doesn't actually take credit for the idea of restaurant patrons paying for meals right at their at the table with smartphones or tablet devices. It just has dramatically moved the technology.

The firm's website says the idea dates back to 1978 and began in Australia, while in the U.S. the first digital dining system was rolled out at a cozy Washington, D.C., pub in 1984, allowing customers to pay via three crude (for the time) electronic workstations.

But 35 years later -- light years in the technology market -- Menusoft has digital dining mobile payment platforms in 50,000 restaurants across the U.S., with more on the menu. This week Menusoft announced a partnership with Paydiant, a Wellesley, Mass., mobile payments solutions developer.

All dining consumers have to do is download a restaurant, bar or tavern's mobile payments app; immediately their credit or debit card is linked to the establishment payment system. They can choose to pay using multiple payment platforms, including bank cards or major credit card providers.

The customer can also download discounts and redeemable offers on the spot, cutting the cost of a bill.

Digital dining doesn't just make the process quicker for consumers, who don't have to cool their heels waiting for a server or bartender to pay; restaurants make out too.

"Our customers are increasingly mobile, so meaningful mobile innovation is one of our most important areas of focus and investment," says Andre Nataf, senior business development manager at Menusoft. "Pay-at-the-table, for example, reduces the number of trips required to the table to settle a check. That differentiating experience improves operational efficiencies through quicker 'table-turn' and consequently increases customer convenience and loyalty."

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Only $9.95
14-Days Free
Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Real Money

More than 30 investing pros with skin in the game give you actionable insight and investment ideas.

Product Features:
  • Access to Jim Cramer's daily blog
  • Intraday commentary and news
  • Real-time trading forums
Only $49.95
14-Days Free
14-Days Free
AAPL $118.40 0.50%
FB $104.25 -1.10%
GOOG $743.96 -0.84%
TSLA $230.35 -0.54%
YHOO $33.81 2.60%


Chart of I:DJI
DOW 17,719.92 -78.57 -0.44%
S&P 500 2,080.41 -9.70 -0.46%
NASDAQ 5,108.6660 -18.8590 -0.37%

Free Reports

Top Rated Stocks Top Rated Funds Top Rated ETFs