SILVER SPRING, Md.
, Feb. 28, 2013 /PRNewswire/ --
® is giving their loyal members the opportunity to get more from their
points. Choice Hotels International, Inc. (NYSE: CHH) one of the world's largest lodging franchisors, and RewardsPay, an innovative new online payment service company, are teaming together to enable
members to redeem their points for instant redemptions for popular digital goods and services at leading online merchants.
points can now be redeemed for music, movies, e-books, games and more from popular merchants including: iTunes™,
, Bigpoint, Grooveshark and many others. Redeeming points with merchants couldn't be easier.
members simply select the RewardsPay payment button on the checkout page of a participating merchant's website or through the
rewards portal, and RewardsPay facilitates a real-time transaction that lets members pay with
points and receive their preferred redemption reward via a real time email to the member's account.
"At Choice Hotels, we are constantly looking at relationships that can enhance our offerings to our
, vice president of loyalty, promotion and relationship marketing for Choice Hotels International. "By leveraging the RewardsPay relationship, we can also extend the reach of
to new audiences and industries, while expanding the value of members' points beyond traditional redemption options."
This new redemption option gives
members even more reasons to increase their point balance. Aside from great rewards like free nights, gift cards, travel rewards and more, they can redeem points for some of the best online merchandise.
is one of the industry's fastest-growing loyalty programs. With 17 million members worldwide, the program membership has tripled in just over five years. Membership is free and offers points good towards free nights, airline miles, gift certificates and more while staying at more than 5,500 Comfort Inn, Comfort Suites, Quality, Sleep Inn, Clarion, Cambria Suites, MainStay Suites, Suburban Extended Stay Hotel, Econo Lodge and Rodeway Inn brand hotels as well as Ascend Hotel Collection member hotels. For more information, visit
About Choice Hotels