LOS ANGELES, Feb. 27, 2013 /PRNewswire/ -- Webxu, Inc. (OTCBB: WBXU), a media company that owns and operates a network of consumer branded websites and businesses focused on Customer Acquisition, E-Commerce and Mobile Media, announced the issuance of a letter by CEO Keith Schaefer, to update shareholders on Company progress.
Since our last update to shareholders, we have a number of major milestones to report. I am pleased to say our management, employees, strategic partners and investors have all been very supportive in our continued pursuit of consistent growth both organically and through acquisition.
As we approach the end of the first quarter 2013, we remain steadfast in optimizing performance for our advertisers and partners. Moving past some of the challenges that faced both the market and our company in 2012, we are moving forward with our plan to scale the business and we have identified a number of suitable acquisitions, which we anticipate will substantially accelerate our growth. We are working closely with our financing partners, including Breakwater Investment Management, to facilitate these acquisitions.Customer Acquisition As we continue on in 2013, we are pleased to announce the launch of our Auto and Insurance verticals, which we are operating through our proprietary websites 24hourautoinsurancequote.com, 24hourcarquote.com and 24hourautoloan.com. We are excited about the partnerships we have developed in conjunction with these new consumer facing properties and as we continue to build out our 24hour brand, we believe we can evolve into an industry leader in these core verticals. Acquisition Growth Our industry still remains very fragmented and numerous, complementary acquisition opportunities continue to exist. We have identified a number of these opportunities that would enable us to expand our organic growth and we continue to pursue them. In the 4th Quarter of 2012, we publicly announced we had entered into an agreement to acquire MediaTrust, a Los Angeles-based click advertising network. However, shortly thereafter, various contingencies remained unsatisfied, and we did not complete the acquisition. Our vision and growth strategy remain the same. We look forward to releasing new announcements regarding new acquisitions in development in the near future. Mobile Strategy We are continuing to integrate a measurable portion of our growth strategy in the mobile sector. We have recently added additional mobile publishers to our network and we continue to factor in mobile capability into our Customer Acquisition and E-Commerce development. Additionally, we have added mobile advertising and mobile technology platforms to our ongoing acquisition pipeline in development. This mobile integration not only fuels our existing performance, but also brings us new revenue opportunities as it gives our nationwide customers the ability to capture the rapidly growing mobile audience.