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TheStreet Open House

Yandex Opens App Store For Android -- Yandex.Store

Stocks in this article: YNDX

MOSCOW, Feb. 25, 2013 (GLOBE NEWSWIRE) -- Yandex (Nasdaq:YNDX) has announced the launch of Yandex.Store, an app store for Android. Currently, Yandex.Store has over 50,000 paid and free apps in its catalogue and a convenient search feature to help users quickly find the app that they are looking for. Users can pay for their apps with their bankcard or from their mobile balance if their service provider offers such an option.

"Yandex.Store is a global product and it is already available in eight languages for users around the world," said Alexander Zverev, Head of Yandex.Store. "We welcome app developers to publish their apps to Yandex.Store and look forward to working with device manufacturers from around the world who wish to install Yandex.Store on their devices. The global market for Android-based mobile phones is very fragmented. There are only a few major players who enjoy a meaningful share, with the remaining portion of the market distributed among hundreds of smaller companies. We are joining the game to contribute to competition that ensures freedom of choice for the end user and other members of the market."

Yandex.Store offers apps for every taste, including some of the most popular, such as Cut The Rope, Foursquare and others. App search in Yandex.Store returns results in many languages, searches apps by keyword and can find the right app even if the search query is an a different language. The search feature in Yandex.Store is based on Yandex's search technologies. Currently, the Yandex.Store user interface is available in Russian, English, French, German, Spanish, Italian, Ukrainian and Turkish, with more languages coming soon.

Payments in Yandex.Store are processed through Yandex's electronic payment service, Yandex.Money. All apps in the Yandex.Store app pool are verified by Kaspersky Lab ( http://usa.kaspersky.com/partners/technology-alliances-partnerships/anti-virus-sdk ).

Before being published, each new app submitted to Yandex.Store is checked for malware. 

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