This Day On The Street
Continue to site right-arrow
ADVERTISEMENT
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here
TheStreet Open House

Windows 8 App Allows Toyota Racing Development To Set The Pace

"Trackside running on Surface Pro means more time is spent on the track and less time is spent talking," said Steve Wickham, TRD's vice president of chassis operations. "Teams are back on the track faster, allowing them more time to determine the optimum setup for the race car. Our mission is to take advantage of the latest innovation in technology to quickly get better data — which translates into faster cars on the track."

Since 2007, TRD has been developing racing software on the Windows platform for teams to analyze and improve performance, enabling Toyota race teams to be frequent visitors to victory lane and annually compete for series championships. TRD differentiates itself within the hypercompetitive racing business through technology innovation. Today, RAB Racing with Brack Maggard is one of the first Toyota teams in the NASCAR Nationwide Series to use the new Trackside solution.

"For Toyota teams to finish first on the track, we must also be the first to innovate our technologies behind the scenes," said Darren Jones, group lead for software development at TRD. "We chose Windows 8 because we get enterprise-ready security and management, the familiarity of the Windows development environment, and a fully capable touch-enabled interface."

When it came to choosing a device, TRD wanted a high-performance, lightweight, touch-enabled computer to complement the fast-paced environment at the race track. Several tablets were tested during the pilot phase, but Surface Pro was ultimately chosen because it delivered the power and performance of a laptop PC in a tablet package, as well as the hardware benefits of its unique Touch Covers and durable VaporMg chassis to protect the tablet from hazardous track environments. Surface Pro allows drivers and crew to use the device as a tablet or laptop, and its excellent screen visibility in outdoor lighting is essential when working at the race track.

2 of 3

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Try it NOW
Only $9.95
Try it NOW
14-Days Free
Try it NOW

Check Out Our Best Services for Investors

Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Options Profits

Our options trading pros provide over 100 monthly option trading ideas and strategies to help you become a well-seasoned trader.

Product Features:
  • Actionable options commentary and news
  • Real-time trading community
Try it NOW
Try it NOW
Try it NOW
To begin commenting right away, you can log in below using your Disqus, Facebook, Twitter, OpenID or Yahoo login credentials. Alternatively, you can post a comment as a "guest" just by entering an email address. Your use of the commenting tool is subject to multiple terms of service/use and privacy policies - see here for more details.
Submit an article to us!
SYM TRADE IT LAST %CHG

Markets

DOW 17,678.23 -40.31 -0.23%
S&P 500 2,056.15 -4.90 -0.24%
NASDAQ 4,863.3620 -13.1570 -0.27%

Partners Compare Online Brokers

Free Reports

Free Newsletters from TheStreet

My Subscriptions:

After the Bell

Before the Bell

Booyah! Newsletter

Midday Bell

TheStreet Top 10 Stories

Winners & Losers

Register for Newsletters
Top Rated Stocks Top Rated Funds Top Rated ETFs