BRUSSELS, Feb. 21, 2013 /PRNewswire/ -- ValidSoft ( www.validsoft.com), a global supplier of advanced telecommunications-based fraud prevention, authentication and transaction verification solutions, and a wholly-owned subsidiary of Elephant Talk Communications Corp. (NYSE MKT: ETAK), participated at a high-level policy meeting on the issue of communicating E-Privacy and Trust in the online world, at the European Parliament in Brussels yesterday. Speaking at the meeting Pat Carroll, CEO of ValidSoft noted: "the EU leads the world in privacy matters, and rightly so, because privacy does matter and now is the time for the EU to lead the world through privacy sensitive innovation and smart technology developed in its own backyard".
The main focus of the meeting, which brought together political, policy, academic, industry and consumer worlds, was the growing lack of consumer trust in IT products and services caused by abuse of personal data and privacy infringements. Increasingly, individuals and businesses often need certainty when using privacy relevant IT products and services. Trustworthy and reliable guidance is needed to assist users and consumers to select a privacy and data protection compliant product or service. Commenting on ValidSoft's solutions, Pat Carroll highlighted the fact that all its products are developed with a "privacy by design" methodology and certified through the European privacy seal process – EuroPriSe ( https://www.european-privacy-seal.eu/about-europrise).EuroPriSe, a co-host of Wednesday's meeting with The Parliament Magazine, informed the assembled participants that it embraces the 'privacy by design' approach and undertakes a rigorous legal as well as technical assessment and evaluation process to show that a product is compliant with EU data protection standards. It was also highlighted that the current EU data protection proposals, which are being reviewed by the European Parliament and EU Governments, make explicit reference to the role of privacy seals to communicate trust and certainty. ValidSoft is the only software security company in the world with 3 European Privacy Seals (EuroPriSe).