This Day On The Street
Continue to site
ADVERTISEMENT
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here

How to Network Without Sounding Like a Jerk

What should you do when you're tempted to mention your business to everyone you meet?

"If you're temped to talk about it, that means you're passionate about it," says Chris Dessi, the CEO and founder of social media consultancy Silverback Social.

"I'm certain that if you're a small-business owner there is going to be a funny anecdote or issue you're dealing with as a small-business owner that will be appropriate to talk about," he says. "As long as you're not bragging, people feed off energy and passion. Sharing passion is never a bad idea."

But be careful that you don't share too many anecdotes, Shook cautions.

"Clearly every word out of your mouth should not be about your business. Have three to five questions prepared that you will ask people you meet. After you've inquired about them, they'll be much more open to you saying, 'Let me share a little bit about what I'm doing,'" Shook says.

Of course all good networking depends on the setting. If you're at a non-business event, hold off speaking about your business unless it is relevant to the conversation, Witter says.

"You don't need to sell yourself all the time. Know your audience. Time is precious -- so when you do speak of your business, make sure it is to an audience that has a need," she explains.

Are there some things you should never talk about at a cocktail party?

"Never, ever, ever talk about money problems or windfalls," Dessi says. "And remember that sometimes it's nice to just have a cocktail without any business talk."

In general, business discussions should be positive, and you should never lose sight of the fact that everything you say might end up in tomorrow's newspaper, Shook cautions.

In case it's not always obvious, Witter says topics including religion, politics or problems with your company should be avoided no matter the setting.

"Why air your business' dirty laundry to a group of people who may be interested in your services? A loose-lipped executive does not inspire confidence. Zip it up and focus on the positive," she says.

2 of 3

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Only $9.95
14-Days Free
To begin commenting right away, you can log in below using your Disqus, Facebook, Twitter, OpenID or Yahoo login credentials. Alternatively, you can post a comment as a "guest" just by entering an email address. Your use of the commenting tool is subject to multiple terms of service/use and privacy policies - see here for more details.
Submit an article to us!
SYM TRADE IT LAST %CHG
AAPL $130.66 -1.50%
FB $80.80 -1.40%
GOOG $553.72 -0.30%
TSLA $230.48 -0.46%
YHOO $44.25 -0.25%

Markets

DOW 18,102.23 +64.26 0.36%
S&P 500 2,114.03 +5.11 0.24%
NASDAQ 5,058.0180 -2.2280 -0.04%

Partners Compare Online Brokers

Free Reports

Top Rated Stocks Top Rated Funds Top Rated ETFs