This Day On The Street
Continue to site
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here

Cynthia Bailey Joins Forces With SoftSheen-Carson Laboratories® Optimum Salon Haircare® To Launch AMLA Legend

NEW YORK, Feb. 20, 2013 /PRNewswire/ -- Supermodel, entrepreneur and Real Housewife of Atlanta, Cynthia Bailey joined forces with SoftSheen-Carson Laboratories®, the #1 ethnic haircare brand in the world, to expand the Optimum Salon Haircare® line and launch a NEW rejuvenating product collection infused with legendary Amla oil, an Indian oil used for thousands of years in India as a natural hair conditioner.  The Optimum Salon Haircare AMLA Legend Rejuvenating Ritual visibly makes hair thicker and fuller, something every supermodel, including Cynthia Bailey, strives for.

(Photo: )

During the Optimum Salon Haircare AMLA Legend launch at AIRE Ancient Baths, Cynthia Bailey , along with SoftSheen-Carson Artistic Style Director and stylist to the stars including First Lady Michelle Obama, Johnny Wright , introduced this rejuvenating ritual highlighting all of the line's benefits for hair of any texture.  Models with both natural and relaxed hair were also on hand at the launch as walking proof that AMLA Legend makes hair instantly thicker and fuller, reversing damage from day one!

Cynthia shared her great experience using AMLA Legend; everything from the Billion Hair Potion to the 1 st No-Mix, No-Lye Relaxer, which she even said, "Smells great," something unheard of when speaking about relaxers.   She went on to say, "These products are amazing! Listen, I used the entire line at home, by myself, and they all work wonders!  My hair goes through a lot and I plan on continuing to use the Optimum AMLA Legend line to keep my hair looking healthy and fabulous!"

Ayurvedic expert and physician, Dr. Bhaswati Bhattacharya shared her experiences using Amla oil with her patients as well as a young child in her own hair.  Dr. Bhattacharya also said, "The Amla fruit is high in vitamin C and anti-oxidants and also contains water, protein, carbohydrates, vitamins and minerals. Basically, Amla is a superfruit."

"Our premium products have been endorsed by stylists from around the globe who are raving about the results," stated Mezei Jefferson, Education Director for SoftSheen-Carson during the presentation. "The Optimum AMLA Legend line combines the power of Amla with state-of-the-art haircare.  In this unique hair care ritual, hair is transformed with amazing inner strength and shine."

What makes Amla Oil so special and different from other oil extracts like Olive Oil or Argan Oil is that this super fruit is rich in vitamin C, proteins, minerals and anti-oxidants, which nourishes and revitalizes the scalp and hair fiber. 

AMLA Legend Rejuvenating Ritual

Body Filler Hair Wash ShampooBody Filler Hair Cream ConditionerDamage Anti-Dote Oil Moisturizer1001 Oils Cream Night WrapBillion Hair PotionNo-Mix, No-Lye Cream Relaxer

1 of 2

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Only $9.95
14-Days Free
Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Real Money

More than 30 investing pros with skin in the game give you actionable insight and investment ideas.

Product Features:
  • Access to Jim Cramer's daily blog
  • Intraday commentary and news
  • Real-time trading forums
Only $49.95
14-Days Free
14-Days Free


Chart of I:DJI
DOW 17,084.49 +33.74 0.20%
S&P 500 2,013.43 +15.91 0.80%
NASDAQ 4,830.47 +19.6820 0.41%

Free Reports

Top Rated Stocks Top Rated Funds Top Rated ETFs