Feb. 20, 2013
/PRNewswire/ -- Alcone, The Activation Agency®, announced that Dory Ford has rejoined the agency as EVP Client Engagement. "Dory has an impressive history of client and agency leadership and her entrepreneurial spirit and fresh perspective has already had an immediate impact on our business. I'm certain that clients will appreciate Dory's deep marketing experience and her ability to translate their business needs to actionable marketing ideas. We're thrilled to have her back on the leadership team at Alcone," states
, President/CEO of Alcone.
Ford will lead Client Engagement for Alcone/West clients, splitting her time between Alcone's
offices. "I'm thrilled to be joining Alcone at this exciting time in our industry. Their focus on creating and delivering transformative activation programs for leading brands, that are accountable and measurable, is exactly what clients are looking for in today's environment," noted Ford.
Ford founded and led The Marketing Partners, which was acquired by Alcone in 2005. Prior to Alcone, Ford held several client-side marketing positions and earned her MBA from the Marshall School of Business at The
University of Southern California
ABOUT ALCONE MARKETING GROUPAlcone Marketing Group is a leading Activation and Integrated Marketing agency with offices in
San Francisco, CA
. Alcone is a part of Diversified Agency Services, a division of Omnicom Group Inc.
ABOUT DIVERSIFIED AGENCY SERVICESDiversified Agency Services (DAS), a division of Omnicom Group Inc. (NYSE:OMC) (
), manages Omnicom's holdings in a variety of marketing communications disciplines. DAS includes over 200 companies, which operate through a combination of networks and regional organizations, serving international and local clients through more than 700 offices in 71 countries.
ABOUT OMNICOM GROUP INC. Omnicom Group Inc. (
) is a leading global marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.
SOURCE Alcone Marketing Group