For auto manufacturers and dealers, "connected cars" present a growing commercial market opportunity but to capitalize on it, they need to ensure they build relationships with M2M connectivity providers who offer the necessary traffic segmentation. This is why, for both Telenor Connexion and other operators, the showcase is so compelling. It allows some data consumption to be charged in a B2B mode to partners and other consumption in a B2C mode to the end-use of the content but in all cases meets the manufacturer's requirements. Other content services still might be classified as sponsored content, for instance data volumes based on a Spotify offer.Three technology components are central to the showcase. First, the in-car connected device and its resident apps. These include a data volume display of real time, updated usage information.
DigitalRoute's And Procera Networks' Traffic Segmentation And Split Billing Solutions To Be Showcased At The Mobile World Congress
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