Feb. 18, 2013
has launched what is expected to be one of the beverage world's hottest apps:
MyPourPal™, Linking Bartenders to Their Regulars
This "first of its type" app creates a social link between bartenders and their regular customers, allowing bartenders to quickly message new or ongoing specials and promotions. Customers will love the new app that instantly let's them know who's working at what bar. Customers can then message blast friends to join them at favorite hot spots or alert them of special bar events. It creates two social network loops between bartenders and patrons.
"From an establishment's point of view," says company founder
™ app is a groundbreaking way to increase customer and brand loyalty. It allows for a safe social network between bartender and patron, as well as patron to patron, drives more traffic to area bars, builds loyalty and ramps up sales. It will also build awareness with distributors who can activate special offers and incentives."
™ app allows bartenders to safely message their regulars and friends (without having to reveal personal data such as phone numbers), while simultaneously posting on Facebook and Twitter with just one click, thereby building customer loyalty and increasing their customer following.
is available for download now at Apple iTunes. Initial marketing efforts will concentrate in
prior to launching nationally. A global introduction will follow in the third quarter in 2013.
For additional information, visit
Download the app at
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