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Unitrends' VP Of Channel Sales Recognized As One Of UBM Tech Channel's CRN 2013 Channel Chiefs

COLUMBIA, S.C., Feb. 18, 2013 /PRNewswire/ -- Unitrends, the leading provider of all-in-one backup, archiving, instant recovery and disaster recovery solutions, today announced that Bob Gagnon, the company's vice president of channel sales, has been named one of UBM Tech Channel's CRN 2013 Channel Chiefs. This is Gagnon's third CRN Channel Chief recognition. The prestigious list of the most influential and powerful leaders in the IT channel recognizes those executives directly responsible for driving channel sales and growth within their organization, while evangelizing and defending the importance of the channel throughout the entire IT industry.

(Logo: http://photos.prnewswire.com/prnh/20120913/NE73919LOGO )

Click to Tweet : Congrats to @Unitrends_Inc's Bob Gagnon for being recognized as a #CRN 2013 Channel Chief http://bit.ly/Z2uvDC

Gagnon joined Unitrends in early 2012, tasked with expanding the company's channel program through increased sales and a robust network of partners. Under his leadership, the channel program saw record growth last year. Highlights include:

  • 104 percent growth in channel sales, 2012 over 2011.
  • 198 percent growth in new value-added reseller (VAR) accounts, 2012 over 2011, with 200 net new accounts signed. Unitrends' partner ecosystem now consists of more than 500 organizations worldwide.
  • 100 percent growth in channel staff within Unitrends, 2012 over 2011, and 154 percent growth in the number of channel representatives supporting the company.

Gagnon also played an important role in developing and launching UniRewards, Unitrends' new loyalty program for channel partners and resellers designed to incentivize every step of the sales process. Piloted with select partners since October 2012 and expanded to Unitrends' full partner ecosystem earlier this month, UniRewards enables members to earn points for engaging in various activities that support the company's products and services, such as inviting other sales reps to join the program, registering a qualified lead and closing a deal. Members can then redeem their reward points for cash and other incentives on the UniRewards portal.  The UniRewards platform also grants channel members access to sales and pre-sales training, as well as marketing toolkits and co-branded collateral that support their outreach efforts.

"The success of our channel program over the past year is primarily due to Unitrends' commitment to three important principles: Make it easy for partners to do business with us, deliver simple, affordable and best-in-class data protection solutions for heterogeneous environments and offer our partners the same high levels of support and service that our end users have grown accustomed to," commented Gagnon. "We strive to deliver unrivaled value that helps our partners grow their business. We view this honor by CRN as validation that the work we are doing is having its desired impact." 

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