TowerJazz, the global specialty foundry leader, today announced the appointment of Keiichi Kawabata as Representative Director and President of TowerJazz Japan, Ltd. and the nomination of Michael Song as Vice President of Sales and President of TowerJazz Korea. TowerJazz is strengthening its sales organization to focus on Japan business and providing increased business and technical support to address the growing customer needs in Japan and the APAC region. TowerJazz is extending its offering in its Nishiwaki fab to address the RF market as well as power management, CMOS image sensors (CIS), MEMS, TOPS and other applications. Furthermore, to better support its local customers and expand business in Japan, TowerJazz has launched a Japanese language website: http://www.towerjazz.com/jp/.
In his role, Kawabata will be responsible for leading the Business Development and Sales group. He has nearly 30 years of managerial experience in creating global sales and marketing strategies through strong leadership and focused efforts (especially sales penetration and technical engineering/marketing) and building robust customer relationships through many years of experience working with people from diverse backgrounds. Kawabata’s strength in leadership is based on scientific analytical thought, strategic marketing ability and project management skills, as well as devotion to developing newer, unique approaches to business processes. His experience includes roles at Novellus Japan Corporation as President; Miyoshi Kasei Inc. as President; Avnet Japan, Inc. as Representative Director and COO; and various executive positions for 20 years at Tokyo Electron Limited.
Michael Song joined TowerJazz in 2009 as Korea Country Manager, and to date has attained a number of significant achievements such as increasing the number of Korean customers from zero to more than 50 and growing revenue by about 400%. He also played a critical role in defining long-term market and technical trends, especially in the power management area. His insight and aggressive push to develop differentiated platforms for Korean customers has led TowerJazz to become the fastest growing foundry in Korea.