Sightline Interactive, a wholly owned subsidiary of Sightline Payments® (Sightline), an innovative payments company to the land-based and online gaming industry, along with its partner Vantiv, Inc. (NYSE: VNTV), today announced it has entered into an agreement with Colusa Casino (Colusa), a leading provider of gaming and entertainment in Northern California.
Loyalty Card Plus is a uniquely innovative general purpose reloadable prepaid card program specifically designed for Colusa Casino. Colusa’s new customized prepaid program works in conjunction with their “Colusa Rewards” loyalty program, creating a safe, secure, and responsible way to enhance their patrons’ gaming entertainment both on and off Colusa’s property. Learn more about the fully customized Colusa prepaid card at the My Card Place website.
Over the next several weeks, Colusa will launch its new prepaid card program by sending its best customers their own personalized Colusa Prepaid card. As a valuable Colusa customer, they will receive $50-$100 in free play on their loyalty account simply by activating and using their new card, and will pay no transaction fees for cash withdrawals or gaming transactions done on property.
For gaming purposes, Colusa cardholders can transfer funds, in real-time, utilizing Sightline’s proprietary closed-loop SPAN™ network, to and from Brick & Mortar and Interactive (iGaming) Wagering Accounts for use at the cashier cage, table games, social gaming sites and iGaming sites*. Using the open-loop general purpose reloadable prepaid card, which runs on the Discover network, cardholders can make cash withdrawals (including ATM) or purchases within or outside the Colusa property for travel, dining, hotel and more at locations everywhere Discover cards are accepted.Colusa cardholders can prefund their accounts online, through their mobile phone or load funds at the casino with cash, jackpot payouts, check cashing and numerous other ways, including chip redemption. "We are always looking for unique ways to reward our most valuable customers and grow our bottom line - we believe our new prepaid card program differentiates us from any other casino loyalty program, adds to our reward capabilities and extends our brand recognition,” said Victor Fernandez, General Manager of Colusa Casino.
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