Feb. 14, 2013
/PRNewswire/ -- For the first time, Burger 21
, a new
better burger franchise
founded by the owners of The Melting Pot® Restaurants, Inc. with five locations open and 10 in development on the East Coast, will bring its hand-crafted burgers to the Amstel Light Burger Bash presented by Pat LaFrieda Meats and hosted by
, at the 12
annual Food Network South Beach Wine & Food Festival presented by FOOD & WINE on
Feb. 22, 2013
, corporate chef for Front Burner Brands, restaurant management company for Burger 21, and nearly 40 other culinary chefs from across the country will go head-to-head in the ultimate showdown for the chance to be named the Burger Bash winner. With sponsorship from Heinz
, Burger 21 and Chef Schaibly plan to serve up about 2,000 Tex-Mex sliders and over 200 pounds of sweet potato fries paired with the brand's signature toasted marshmallow sauce to thousands of expected attendees.
"We're thrilled that Heinz has selected us to showcase our unique crafted burger creations at one of
's most prestigious culinary events," said Schaibly. "This is the perfect opportunity for
to experience Burger 21 and I am confident that once local residents have tasted the quality of our hand-crafted sliders, they will be demanding Burger 21 by name."
Burger 21 is known for its variety of menu options and innovative recipes, including 10 unique hand-crafted Certified Angus Beef
burgers and 10 non-beef burgers, including the Black Bean Burger, Ahi Tuna Burger, Chicken Parmesan Burger and more.
"As the leader in ketchup, condiments and sauces, Heinz is proud to sponsor Burger 21 at one of the nation's biggest burger events of the year," said
, brand manager at Heinz. "Their crave-able burger creations offer palette-pleasing flavor combinations and showcase how the use of toppings can create new and exciting taste experiences using classic American favorites."
In Fall 2011, Burger 21 launched an aggressive growth initiative to bring its crafted burger creations and hand-dipped signature shakes to more cities across the country. Since that launch, Burger 21 has signed franchise agreements with six different entities in six states in 2012 to develop a total of 11 restaurants. Most recently, the
-based "beyond the better burger" concept opened its first franchised restaurant in
. The brand also signed franchise agreements to develop four restaurants in
over the next few years, in addition to franchise agreements in
location is scheduled to open near the
University of Central Florida
"The Amstel Light Burger Bash is the ideal venue for us to introduce our 'beyond the better burger' creations to one of our target markets for development," said
, vice president of franchise development for Front Burner Brands, management company for Burger 21. "Our concept has seen tremendous growth over the past year and we're confident that our brand will resonate with South Floridians, who really know good burgers when they taste them."
Burger 21 is seeking single and multi-unit operators with restaurant experience in
and throughout the country to join its upscale fast casual dining concept. Franchisee candidates should have a minimum net worth of
and liquid assets of at least
per unit. Burger 21 will be developed through both single-unit agreements and Area Development Agreements.
Depending on the real estate site selected, franchisees can expect the total cost of investment for one restaurant to be approximately
$597,995 - $831,995
. The initial franchise fee is
; however, reduced franchise fees apply for Area Development Agreements of four or more units.
To learn more about
ownership opportunities with Burger 21
, franchise sales associate for Front Burner Brands, at 813-425-6252 or
About Burger 21
With five locations open in
, and 10 in development in
, Burger 21 is a "beyond the better burger" fast-casual franchise concept founded in 2010. Burger 21 is a chef-inspired brand with offerings including 21 unique burger and slider creations ranging from hand-crafted, freshly ground Certified Angus Beef
to chicken, turkey, shrimp and tuna burgers, made-to-order salads, all-beef hot dogs, hand-breaded chicken tenders and an extensive shake bar including hand-dipped shakes, floats and sundaes. Burger 21 is an affiliate of Front Burner Brands, a restaurant management company headquartered in
For more information, visit
About Front Burner Brands
Front Burner Brands (formerly known as TGS Restaurant Management) is a restaurant management company headquartered in
It is affiliated with the corporate owners of and its management services extended to The Melting Pot Restaurants, Inc., founded in 1975 with more than 140 locations in
and more than 25 locations currently in development, Burger 21 with five locations open in
, and 10 in development in
, GrillSmith with six locations in the
area and other new franchise concepts in development. For more information, visit
Fish Consulting (954) 893-9150
SOURCE Burger 21