This Day On The Street
Continue to site
This account is pending registration confirmation. Please click on the link within the confirmation email previously sent you to complete registration.
Need a new registration confirmation email? Click here

NOVA ScienceNOW Web Series Reveals TV Star Mayim Bialik As A Neuroscientist ... Playing A Neuroscientist

The Secret Life of Scientists and Engineers is a web series that colors a playful, humanizing snapshot of innovators who are shaping our world. Each episode profiles one of today's leading scientists, and shows what happens when the lab coats come off – like a biologist who is also a professional wrestler, or a NASA astronomer who puts on fifty pounds of historical costuming to recreate Renaissance dances.

Why explore the lives of scientists outside the lab? "Today, we know every intimate detail about actors and pop stars," says the series' executive producer, filmmaker Joshua Seftel. "The scientists in the Secret Life of Scientists and Engineers inspire people and are changing our world. We should know about them, too. And every now and then, some of those actors and celebrities are scientists."

Bialik isn't the only Secret Life scientist to have enjoyed Hollywood-style fame. Recent or upcoming Secret Life episodes include:   
  • Ian Lipkin – This Columbia University professor's pioneering work on pathogens and infectious disease earned him a consulting role on Contagion (2011), an acclaimed doomsday thriller that stars Matt Damon and Kate Winslet battling a global pandemic.
  • Paul Frommer – This university linguist, widely known for creating the Na'vi language spoken in James Cameron's box office-smashing film Avatar (2009), is featured in an upcoming episode of Secret Life.

Secret Life has also featured:

The Secret Life series has won acclaim for its innovative content and creative storytelling techniques. The American Association for the Advancement of Science awarded the Secret Life team the prestigious 2011 AAAS Kavli Science Journalism Award. Time magazine highlighted Secret Life as one of the most successful examples of media that makes science "cool" for young people.

Funded by the Alfred P. Sloan Foundation, this season's The Secret Life of Scientists and Engineers will feature 16 scientists and engineers by the season's end. 

Follow the Secret Life blog, and join the discussion on Facebook or Twitter @secretlifer.

The Secret Life of Scientists and Engineers is funded by the Alfred P. Sloan Foundation. Funding for NOVA scienceNOW is provided by the National Science Foundation, the Howard Hughes Medical Institute, the Alfred P. Sloan Foundation, the George D. Smith Fund, and public television viewers. Funding for NOVA is provided by David H. Koch Fund for Science, the Corporation for Public Broadcasting, and PBS viewers.

Seftel Productions is a New York-based production company that produces award-winning documentaries, feature films, commercials, and digital media. Dedicated to creating artful, engaging work with a social conscience, their productions have appeared on HBO, PBS, A&E, Bravo, Showtime, and many others. Visit for more information.


Copyright 2011 PR Newswire. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.
2 of 2

Check Out Our Best Services for Investors

Action Alerts PLUS

Portfolio Manager Jim Cramer and Director of Research Jack Mohr reveal their investment tactics while giving advanced notice before every trade.

Product Features:
  • $2.5+ million portfolio
  • Large-cap and dividend focus
  • Intraday trade alerts from Cramer
Quant Ratings

Access the tool that DOMINATES the Russell 2000 and the S&P 500.

Product Features:
  • Buy, hold, or sell recommendations for over 4,300 stocks
  • Unlimited research reports on your favorite stocks
  • A custom stock screener
Stocks Under $10

David Peltier uncovers low dollar stocks with serious upside potential that are flying under Wall Street's radar.

Product Features:
  • Model portfolio
  • Stocks trading below $10
  • Intraday trade alerts
14-Days Free
Only $9.95
14-Days Free
Dividend Stock Advisor

David Peltier identifies the best of breed dividend stocks that will pay a reliable AND significant income stream.

Product Features:
  • Diversified model portfolio of dividend stocks
  • Updates with exact steps to take - BUY, HOLD, SELL
Trifecta Stocks

Every recommendation goes through 3 layers of intense scrutiny—quantitative, fundamental and technical analysis—to maximize profit potential and minimize risk.

Product Features:
  • Model Portfolio
  • Intra Day Trade alerts
  • Access to Quant Ratings
Real Money

More than 30 investing pros with skin in the game give you actionable insight and investment ideas.

Product Features:
  • Access to Jim Cramer's daily blog
  • Intraday commentary and news
  • Real-time trading forums
Only $49.95
14-Days Free
14-Days Free
AAPL $95.03 -2.90%
FB $117.52 7.90%
GOOG $691.20 -2.10%
TSLA $247.54 -1.60%
YHOO $36.58 -1.00%


Chart of I:DJI
DOW 17,830.76 -210.79 -1.17%
S&P 500 2,075.81 -19.34 -0.92%
NASDAQ 4,805.2910 -57.85 -1.19%

Free Reports

Top Rated Stocks Top Rated Funds Top Rated ETFs