NEW YORK ( TheStreet) -- We decided to launch a series focused on Silicon Beach and other startups for a whole host of reasons.Among them ... Based on what comes (or doesn't come) from the companies everybody has heard of and the noise and trash talk that engulf Apple (AAPL - Get Report) and Amazon.com (AMZN - Get Report), you would think innovation is dead in tech. In some respects it is, but not quite.
The numbers Starbucks releases (see them in this article from earlier in the year) validates the tech label. Same goes for Domino's. Dig this data from its most recent investor day:
... mobile is absolutely the fastest growing segment here and Domino's fully supports that ... we are $1 billion e-commerce company domestically ...
This is a great statistic. There is the internet retailers on top 50 list we are not on it, but if we were just on our data, 50 million orders would put us number three in transactions on that. And I am getting a look at my notes here just to tell you who is number one and number two. Amazon as you would expect number one at 218 million and Apple number two at 78 million.So, simply put, Domino's takes in lots and lots of small orders, however, in terms of volume it's right behind Amazon and Apple. I'm guessing we're not counting Starbucks as an "internet retailer" here or they would likely be in the top three -- if not number one -- as well.