The data also showed that men tend to make more calls at the beginning of the day whereas females prefer to make more calls after lunch. Recognizing such patterns, Taylor said, gives business owners a huge advantage in boosting customer conversions.“This gets you thinking more deeply about questions such as, ‘How should I structure my campaigns? Should I change my targeting methodology?’” Taylor said. “Understanding human behavior is game-changing knowledge.”
Marchex Valentine’s Day Study Of Men, Women And Phones: It’s Not What You Think
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